Assistant Brand Manager - 2

Summary:

This position works closely with the Brand Manager providing support to maintain a high level of organization in the department as well as proactively managing project-based work.

Major Responsibilities:

• Brand Management
  • Assist with market research and competitive analysis to define the brand strategy and season development through data driven decisions
  • Assist with communication to licensors on various needs throughout the year. Including development status, sales updates, marketing and promotional plans, sample deliveries.
  • Manage and coordinate samples, showrooms, trade shows, promotional needs, go-to- market needs
  • Work with internal and external creative resources as needed for catalogs, packaging, meeting preparation, and signage
  • Consumer Correspondence – respond to consumer communications and customer service needs
  • Maintain product and packaging tracking sheets. Execute the Packaging List – the process of assigning packaging to our products.

• 
  Marketing
  • Support Brand Manager with inventory management and product life cycle management
  • Daily communication with cross functional teams to ensure development flows effectively and efficiently.
  • Provide support as it relates to meeting prep, promotional activity execution, and sales tracking

Soft Skills Necessary for Success:

• Ability to take broad direction then executing specific requirements
• Organized with the ability to maintain progress against multiple assignments and activities concurrently
• Strong at working in a fast-paced environment as a team and individual
• Excellent verbal and written communication skills
• Ability to work collaboratively across the organization and with partners outside of the organization
• Self-starter
• Proficient in Microsoft Office, with strong skills in PowerPoint and Excel
• Highly detail oriented and accurate

Education and Experience:

• Bachelor’s degree in business, Marketing, Management, or related field
• 1-2 years' work experience/ successful internships in related field

Reports to: Brand Manager

ABOUT US

With a rich heritage in sock manufacturing since the founding of Royce Hosiery Mills in 1949, our company has always been dedicated to one core value—product excellence. Headquartered in Winston-Salem, North Carolina, our team of skilled technical experts and designers work tirelessly to craft high-quality, stylish socks that meet the demands of today’s consumers. We are proud to collaborate with some of America's most iconic footwear and apparel brands, delivering products that stand out in both quality and design.

We offer:

• Company-Matched 401(k) Plan
• Generous PTO (Personal Time Off)
• Company-Paid Benefits
• Inclusive and Diverse Work Environment