University of Missouri logo University of Missouri

Assistant Director Of Marketing And Community Engagement

Full Time Columbia, MO, United States of America
52,000 - 60,000 (Yearly) Added 7 hours, 43 minutes ago
Summary

LOCATION

Columbia, MO

QUALIFICATIONS

Bachelor's degree or equivalent combination of education and experience, minimum of 2 years in sports marketing, preferred Master's degree in Marketing or related field, and knowledge of Microsoft Office and Adobe Creative Suite.

RESPONSIBILITIES

Enhance community and student engagement for Mizzou Athletics through marketing, social media, and promotional planning; develop and implement marketing campaigns; engage with students and community partners; manage fan engagement programs; collaborate across departments for cohesive messaging.

INDUSTRY

Intercollegiate Athletics

SHORT DESCRIPTION

The Assistant Director of Marketing and Community Engagement is responsible for developing strategies to enhance community involvement and student attendance in Mizzou Athletics through marketing and outreach initiatives.

Hiring Department


Intercollegiate Athletics

Job Description


The Assistant Director of Marketing and Community Engagement will serve as the point of contact for the Mizzou Athletics Department to enhance community and student involvement. This will include comprehensive marketing, social media, advertising and promotional planning tactics, in addition to working with coaches, strategic communications, creative services, event management and tickets sales/operations to accomplish these goals.

Duties will include:

Developing and implementing marketing, branding and promotional plans for student ZOU Passes.

Increasing awareness, attendance and revenue within the athletic department’s external community.

Planning and executing community outreach and grassroots marketing campaigns to create excitement for Mizzou Athletics.

Thinking creatively to find unique ways to enhance Mizzou’s place in the community and continue to grow its brand.

Engaging with the University of Missouri student body to identify creative ways to increase student attendance at Mizzou Athletics’ events.

Cultivating relationships with campus partners to identify mutually beneficial programming for Mizzou students around home athletic events.

Contacting and cultivating relationships with all 58 fraternity and sororities affiliated with the University of Missouri.

Assisting in advertising and social media strategies to engage fans and to build the Mizzou Athletics brand.

Collaborating with assigned sports and other external units of the athletics department to ensure cohesive messaging across all platforms.

Preparing and executing detailed marketing approaches using video content, community events, storytelling and other resources to deliver a high-quality fan experience for assigned sports.

Managing select marketing and fan engagement programs such as Kids Club and memorabilia requests.

Other duties as assigned.

Knowledge, Skills and Abilities:

Excellent interpersonal, organizational, and communication skills, including both verbal and written.

Ability to create strong relationships with the community and campus partners.

Ability to work independently, set priorities and think critically.

Ability to work well with others and comfortable taking initiative.

Ability to have a professional image and demeanor.

Shift


Monday-Friday 8:00am-5:00pm; Nights and Weekends as required by game schedules.

Minimum Qualifications


A Bachelor's degree or an equivalent combination of education and experience and at least 2 years of experience from which comparable knowledge and skills can be acquired is necessary

Preferred Qualifications


  • Master's degree in Marketing, Sport Administration or a related field
  • Two years of experience in collegiate or professional sports marketing. Experience can include internships and graduate assistant level work.
  • Working knowledge of Microsoft Office
  • Working knowledge of Adobe Creative Suite
  • Email Marketing Experience
  • Knowledge of NCAA rules and regulations

Anticipated Hiring Range


Salary Range: $52,000 - $60,000

Grade: GGS 9e

University Title: STRATEGIC COMMUNICATIONS CONSULTANT

Internal applicants can determine their university title by accessing the Talent Profile tile in myHR.


Community Information


Columbia offers small-town friendliness with big city features and a high quality of life for people of all ages and interests. Founded on education and known as an ideal college town, its location also makes it an attractive spot for businesses and travelers. Located on Interstate 70 and U.S. Highway 63, Columbia is right in the middle of the state and the nation. Just a couple hours’ drive from St. Louis and Kansas City, Columbia is Boone County’s largest population center offering big-city culture, activities, and resources with a low cost of living. Columbia is home to a variety of restaurants and entertainment venues and hosts more than a dozen cultural festivals each year. If you want to grow your career, continue your education, raise a family, and retire, Columbia is a good place to be!

Benefit Eligibility


This position is eligible for University benefits. As part of your total compensation, the University offers a comprehensive benefits package, including medical, dental and vision plans, retirement, paid time off, short- and long-term disability, paid parental leave, paid caregiver leave, and educational fee discounts for all four UM System campuses. For additional information on University benefits, please visit the Faculty & Staff Benefits website at https://www.umsystem.edu/totalrewards/benefits.


Values Commitment


We value the uniqueness of every individual and strive to ensure each person’s success. Contributions from individuals with diverse backgrounds, experiences and perspectives promote intellectual pluralism and enable us to achieve the excellence that we seek in learning, research and engagement. This commitment makes our university a better place to work, learn and innovate.

In your application materials, please discuss your experiences and expertise that support these values and enrich our missions of teaching, research, and engagement.

Equal Employment Opportunity

The University of Missouri System is an Equal Opportunity Employer. Equal Opportunity is and shall be provided for all employees and applicants for employment on the basis of their demonstrated ability and competence without unlawful discrimination on the basis of their race, color, national origin, ancestry, religion, sex, pregnancy, sexual orientation, gender identity, gender expression, age, disability, or protected veteran status, or any other status protected by applicable state or federal law. This policy applies to all employment decisions including, but not limited to, recruiting, hiring, training, promotions, pay practices, benefits, disciplinary actions and terminations. For more information, visit https://www.umsystem.edu/ums/hr/eeo or call the Director of Employee and Labor Relations at 573-882-2146.

To request ADA accommodations, please call the Director of Accessibility and ADA at 573-884-7278.


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