Associate, Growth Marketing (Paid Search Focus)
LOCATION
Hybrid model with 3 days per week in NYC office.
QUALIFICATIONS
BA/BS or equivalent with an emphasis on marketing or business, proficiency in Microsoft Excel & PowerPoint, proven analytical skills, excellent verbal and written communication skills, and attention to detail.
RESPONSIBILITIES
Manage and optimize search, shopping, display, and video advertising campaigns, support client relationship management, provide recommendations based on best practices, manage creative specs and timelines, and stay current with industry trends.
INDUSTRY
Consultancy focused on marketing, media, data, and technology.
SHORT DESCRIPTION
Seeking an Associate, Paid Search to manage and optimize campaigns for Retail & Luxury Good clients, driving measurable results through innovative marketing strategies.
We’re looking for polymaths: forward-thinkers who are adaptable, curious, resilient, and empathetic. Join us in transforming the marketing and media landscape as we strive to “break the agency model”!
We are seeking an Associate, Paid Search to support a growing portfolio of Retail & Luxury Good clients. In this role, you will be responsible for the management and optimization of campaigns across key consumer, retail, and luxury goods clients.
Responsibilities
- Assist in execution and performance of search, shopping, display, and video advertising campaigns through the account management life cycle.
- Serve as a supporting player in kick-off meetings, client relationship management, ad-serving, tech stack implementation, campaign optimization, and quarterly business planning.
- Provide insightful recommendations based off best practices as they align to the client’s overarching goals inclusive of creative & copy.
- Manage creative specs & timelines with client creative teams.
- Consistently keep team informed on status of projects verbally and/or in writing.
- Remain current with industry trends, continually leveraging new tools and industry best practices to boost efficiency and effectiveness of campaigns.
Requirements
- Active interest in social media, performance media, marketing, and ecommerce.
- Proficient in Microsoft Excel & PowerPoint.
- Proven analytical and quantitative skills, and an ability to use data and metrics to back up assumptions, drive rationale, discover root causes, and identify opportunities.
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.
- BA/BS or equivalent with an emphasis on marketing, business or coursework of a quantitative nature.
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