B2b Email Marketing Specialist

Full Time • Remote, Remote, United States of America

65,000 - 85,000 (Yearly) Added 1 month, 2 weeks ago

Summary

LOCATION

Remote

QUALIFICATIONS

Proven experience in B2B marketing strategy with a focus on email marketing, exceptional copywriting skills, experience in cold email marketing, knowledge of B2B retail markets, and strong understanding of B2B marketing tactics and customer segmentation.

RESPONSIBILITIES

Develop and execute cold B2B email marketing strategies, craft sophisticated email communications, leverage market insights for targeted messaging, create email sequences and nurture campaigns, analyze and optimize email campaigns for effectiveness, and collaborate with cross-functional teams.

INDUSTRY

Digital Advertising and Retention Marketing

SHORT DESCRIPTION

Join DOE Media as a B2B Email Content Marketer, responsible for creating impactful email content to drive business growth through strategic outreach in a remote full-time role.

WHO WE ARE

DOE Media is a premier, data-driven firm specializing in global digital advertising and retention marketing. Our expertise lies in crafting sophisticated solutions that drive substantial growth for partners, ranging from dynamic startups to Fortune 500 brands. With a versatile portfolio, we engage with both B2B and B2C partners, including eCommerce, franchises, technology, apps, sports, events, financial services, and retailers. DOE Media has generated over $1+ Billion in trackable, profitable online revenues.

Founded by seasoned entrepreneurs with a history of successfully building, scaling, and exiting direct-to-consumer (D2C) businesses, DOE Media is committed to delivering EBITDA-driven growth for our valued partners.

Embracing a culture built on the pillars of Data Over Ego, Partners as the Hero, Cutting Edge Knowledge - We are the Experts, Professionalism, and Work Ethic defines who we are. If your values resonate with ours, we're eager to meet you!

WHERE WE ARE GOING

Having propelled ourselves forward with an impressive $550+ million in digital ad spend and a remarkable $1+ Billion in generated revenue over the past three years, our journey has been nothing short of extraordinary. Yet, we're not hitting the brakes; rather, we're gearing up for an ambitious future! Our sights are set on expanding our in-house team and client base sevenfold within the next five years.

As we continue to evolve, this is your golden opportunity to be an integral part of our forward-thinking journey. Join us and be a catalyst for the exciting chapters that lie ahead!

WHAT WE’RE LOOKING FOR

We are seeking a talented and strategic B2B Email Content Marketer with a strong background in B2B marketing and copywriting. The ideal candidate will be an expert in copywriting and excel in creating compelling email content aimed at driving business growth through strategic outreach. Experience in cold email marketing is a plus, as you will be tasked with expanding the presence of brands into new partnerships. Your ability to craft engaging B2B copy that resonates with the target audience and drives conversions will be key to success in this role.

WHAT YOU`LL DO

Develop and execute cold B2B email marketing strategies that align with partners branding goals and target potential partners and opportunities.
Utilize cold email strategies to penetrate new markets and establish relationships with potential prospects by crafting sophisticated emails that effectively communicate value propositions to potential partners.
Leverage market insights to craft messaging that positions brands effectively in the B2B space
Write engaging and persuasive B2B email copy that drives action, focusing on outreach to potential partners.
Tailor content to different audiences while maintaining consistency in brand messaging and tone.
Ability to jump from 1 niche business to another with ease.
Create email sequences and nurture campaigns that build relationships with prospective partners and drive conversions.
Analyze and optimize email campaigns to maximize open rates, response rates, and overall effectiveness in driving potential partnerships.
Collaborate with cross-functional teams, including sales and product teams, to align messaging and ensure successful outreach campaigns.

WHAT YOU’LL BRING TO THE TABLE

Proven experience with B2B marketing strategy, with a focus on email marketing and campaign execution.
Exceptional B2B copywriting skills, with a portfolio demonstrating the ability to craft compelling email content. This is a copy heavy role.
Experience in cold email marketing, with a focus on generating leads and driving conversions through outreach efforts.
Knowledge of B2B retail markets and the ability to tailor messaging to resonate with potential partners.
Strong understanding of B2B marketing tactics, content strategy, and customer segmentation.

Job Type: Full-time

Benefits: