B2b Marketing Manager
LOCATION
Remote
QUALIFICATIONS
Proven marketing management experience, strong knowledge of digital marketing techniques (SEO, PPC, email marketing, social media), excellent research and copywriting skills, familiarity with HTML preferred, strong communication skills, and a degree in Marketing, Business Administration, or a related field is preferred.
RESPONSIBILITIES
Develop and implement marketing strategies, oversee digital campaigns, conduct market research, collaborate with sales teams, create marketing copy, manage the company website using WordPress, analyze campaign performance metrics, and lead a team of marketing professionals.
INDUSTRY
Marketing and Advertising
SHORT DESCRIPTION
Dynamic Marketing Manager needed to lead marketing initiatives, enhance brand visibility, and drive customer engagement through creative and strategic marketing efforts.
Overview
We are seeking a dynamic and results-driven Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess a strong background in digital marketing, advertising, and market research. This role requires creativity, strategic thinking, and the ability to analyze data to inform decision-making. If you are passionate about crafting compelling marketing strategies and have a knack for engaging audiences, we want to hear from you.
Responsibilities
- Develop and implement comprehensive marketing strategies to enhance brand visibility and drive customer engagement.
- Oversee digital marketing campaigns across various platforms including social media, email marketing, and online advertising.
- Conduct market research to identify trends, customer needs, and competitive landscape.
- Collaborate with sales teams to align marketing efforts with sales objectives and support advertising sales initiatives.
- Create compelling copy for various marketing materials including website content, email campaigns, and promotional materials.
- Manage the company’s website using WordPress, ensuring content is up-to-date and optimized for search engines.
- Analyze campaign performance metrics and adjust strategies as necessary to maximize effectiveness.
- Lead a team of marketing professionals, providing guidance and support in their professional development.
Qualifications
- Proven experience in marketing management or a related field.
- Strong knowledge of digital marketing techniques including SEO, PPC, email marketing, and social media strategies.
- Experience in advertising sales is a plus.
- Excellent research skills with the ability to analyze data effectively.
- Proficient in copywriting with a keen eye for detail.
- Familiarity with HTML is desirable for web content management.
- Strong communication skills with the ability to collaborate across departments.
- A degree in Marketing, Business Administration, or a related field is preferred.
Join us as we continue to innovate and expand our reach in the market!
Job Type: Part-time
Pay: $25.00 - $30.00 per hour
Expected hours: 10 – 20 per week
Experience:
- Marketing: 5 years (Preferred)
Work Location: Remote
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