B2b Marketing Manager - Hardware Diy Tools Outdoors
LOCATION
In-person, Shanghai, China; establishing physical presence in the U.S.
QUALIFICATIONS
Bachelor's degree in marketing, Communications, or a related field preferred; 3+ years of experience in social media or physical marketing; strong written and verbal communication skills; ability to work independently and collaboratively.
RESPONSIBILITIES
Manage social media content posting and moderation, engage in creative brainstorming, run giveaways, collaborate with marketing and influencers, seek brand visibility opportunities, write marketing materials, optimize product campaigns, and assist in event planning.
INDUSTRY
DIY Tools and Outdoors E-commerce
SHORT DESCRIPTION
Seeking a social media marketing specialist to enhance brand presence, engage audiences, and support marketing initiatives for Sanven Technology LTD.
About the Company
Sanven Technology LTD. is an online E-commerce company based in Shanghai China with annual revenue of approximately $1.5 Billion USD in the DIY Tools and Outdoors industry. We are now establishing physical presence in the U.S to grow our sales volume and provide faster customer service and support.
Job Description:.
Social Media Responsibilities:
- Posting finalized content and moderating comments across various social media platforms.
- Engaging in creative brainstorming sessions to generate new content ideas with the team.
- Ideating and executing giveaways across a variety of platforms, including social media and influencer networks.
- Collaborating with the marketing team, influencers and partners to strengthen relationships and promote co-marketing initiatives.
Brand Presence & Outreach:
- Seeking out opportunities for brand visibility in store and on various forums, websites, and social platforms.
- Researching and reporting on potential influencer partnerships and coordinating campaigns.
General Marketing Support:
- Writing copy for marketing materials, product descriptions, and social media posts.
- Supporting the marketing team in optimizing new product campaigns and setting relevant KPIs.
- Assisting in other cross-functional projects that involve marketing elements.
- Providing guidance to other team members and collaborating on team tasks.
- Event/Exhibition Design & Planning
REQUIRED SKILLS, KNOWLEDGE, AND ABILITIES:
- 3+ years of experience in social media or Physical marketing
- Bachelor’s degree in marketing, Communications, or a related field is preferred.
- Ability to understand technical products and topics to market them in a user-friendly way.
- Can work well independently but also a team player; ability to collaborate and take criticism constructively.
DESIRED SKILLS, KNOWLEDGE, AND ABILITIES:
- Ability to research and identify suitable influencers for brand partnerships.
- Market Research / Data Analysis Knowledge
- Familiarity with influencer campaign metrics, such as reach, engagement, and conversion tracking.
- A passion for social media culture and proven experience in content creation.
- Familiarity with platforms such as Facebook, Instagram, Twitter, TikTok, and LinkedIn.
- Experience with social media management tools like Hootsuite, Sprout Social, or Buffer.
- Proficiency in Adobe Creative Suite, especially Photoshop and Premiere, for creating visual content.
- Excellent written and verbal communication skills.
- Knowledge of SEO, SEM, and email marketing strategies.
- Ability to stay current with industry trends and emerging marketing channels.
- Creative problem-solving skills and the ability to adapt to changing marketing landscapes.
- Strong collaborative spirit and a proactive approach to team projects.
Job Type: Full-time
Pay: From $90,000.00 per year
Benefits:
- Dental insurance
- Health insurance
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- 8 hour shift
Work Location: In person
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