Brand Manager
LOCATION
Hybrid (3 days in the office)
QUALIFICATIONS
Bachelor's degree in Marketing, Business Administration, or Commerce; 5+ years in product/brand management or 2+ years as an Associate Marketing Manager with business analysis experience; strong understanding of marketing priorities and KPIs; proficiency in translating consumer insights into actionable recommendations.
RESPONSIBILITIES
Develop a three-year consumer-led growth plan, deliver innovative ideas for product propositions and pricing strategies, collaborate with cross-functional teams to launch products, manage business forecasts and accuracy targets, foster a purpose-driven culture of inclusion and diversity, and coach direct and cross-functional teams.
INDUSTRY
Consumer Goods
SHORT DESCRIPTION
The Brand Manager at Clorox is responsible for shaping business direction, supporting communications strategies, and managing product innovation and analysis to achieve the Studio's business vision and equity goals.
- Develop and execute a three-year consumer-led growth plan in conjunction with AD that helps deliver the BU’s NCS, profit, and margin targets.
- Deliver breakthrough, executable ideas the organization can rally behind, including product proposition, design, pricing strategy and financial modeling
- Collaborate with functional experts in R&D, manufacturing, sourcing, design, legal, regulatory, and more to bring winning concepts to market
- Managing S&OP business forecasts and achieving forecasting accuracy targets on MFF.
- Build a purpose-driven culture that embraces IDEA (inclusion, diversity, equity, and allyship)
- Coaching and developing your direct team as well as the cross-functional team with a focus on the GM mindset, analytical thinking, and executing with excellence
- 5+ years product/ brand related management or Minimum of 2 years as an Associate Marketing Manager with Completion of Business Fundamentals BMU course or minimum 2 years in business analysis role
- Demonstrated technical understanding of marketing priorities and KPIs. Aware that Personalization/TLS, Omni planning, and MTI can impact the business
- Technical understanding of marketing priorities and KPIs. Aware that Personalization/TLS, Omni planning, and MTI can impact the business
- Experience understanding key consumer insights and translates them into recommendations
- Drives Results: Proven track record of meeting/exceeding business objectives
- Strategic Mindset & Thought Leadership: Ability to influence leadership, demonstrated by ability to advance ideas with director and above
- Business Insights & Manages Complexity:
- Ability to navigate ambiguous situations and shape and drive plans with level-appropriate coaching
- Strong written and verbal communication skills that drive conviction with key stakeholders
- Bachelor’s Degree in Marketing, Business Administration, Commerce
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