Brand Manager
LOCATION
Remote
QUALIFICATIONS
Bachelor's degree in Business Administration, Marketing, Information Technology, or related field; 3-5 years in digital marketing or web development; 1-2 years in a senior management or executive role; expertise in Shopify, Asana, Klaviyo, Canva, Google Ads, and Meta Ads.
RESPONSIBILITIES
Oversee day-to-day operations and project delivery, develop marketing strategies for clients, prepare monthly email plans, conduct monthly marketing meetings, communicate weekly with clients and designers, manage client websites for alignment with marketing content.
INDUSTRY
Digital Marketing
SHORT DESCRIPTION
Seeking a dynamic Contracted Full-Time Brand Manager to oversee digital marketing operations, foster client relationships, and implement innovative solutions in a remote work environment.
Custom Brand Service, a growing leader in digital marketing specializing in email marketing, Shopify store optimization, and Klaviyo integration, seeks a dynamic and experienced Contracted Full-Time Brand Manager. This remote position requires 30+ hours weekly and is central to our commitment to providing innovative solutions and fostering long-term client relationships.Position Details
- Type: Contract position (remote)
- Hours: 30+ hours per week
- Benefits: Not offered at this time
- Requirements: Resume and two references
QualificationsEducational Background
- Bachelor's degree in Business Administration, Marketing, Information Technology, or related field
- Master's degree (MBA or similar) highly preferred
- Continuous education or certifications in digital marketing, project management, or web development advantageous
Experience
- 3-5 years in digital marketing or web development
- 1-2 years in senior management or executive role
- Proven track record in project delivery and managing large-scale web marketing campaigns
- Expertise with Shopify, Asana, Klaviyo, Canva, Google Ads, and Meta Ads
Skills and Abilities
- Strategic thinking and strong business acumen
- Exceptional leadership and team management
- Advanced knowledge of email marketing, SEO, PPC, social media, and content marketing
- Proficiency in web analytics and data-driven decision making
- Strong financial management skills
Personal Attributes
- Excellent communication and interpersonal skills
- Adaptability and flexibility in a fast-paced environment
- Commitment to staying current with industry trends
- Problem-solving and innovative thinking
ResponsibilitiesOperational Management
- Oversee day-to-day operations, ensuring timely and on-budget project delivery
- Develop and implement operational policies and strategies
- Collaborate with CEO and executives on company goals and growth plans
- Lead integration of digital marketing tools and technologies
- Foster a culture of continuous improvement and innovation
Brand Management
- Establish marketing strategies for clients
- Understand client requirements, preferences, and workflow inclinations
- Set up new client projects in Asana
Monthly Marketing Planning
- Prepare and deliver monthly email plans by the 20th of each month
- Conduct monthly marketing meetings with clients
- Incorporate upcoming sales, promotions, and social media activities
- Plan SMS blasts for applicable clients
- Discuss effectiveness and areas for improvement with clients
Weekly Client and Designer Communication
- Send weekly recap emails to clients and designers every Friday
- Ensure all campaign details are collated and entered into Asana
- Schedule meetings with Sam and clients to address communication issues
Website Management
- Review client websites weekly for alignment with marketing content
- Assign necessary modifications to the designated web lead
- Update homepage content at least monthly, including banner design tasks
ConclusionThis position offers a collaborative work environment, opportunities for professional growth, and the chance to be part of a forward-thinking team redefining success in digital marketing.
Job Type: Contract
Expected hours: No more than 40 per week
Schedule:
- 8 hour shift
Work Location: Remote
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