Brand Manager

Full Time • Salt Lake City, UT, United States of America

91,983 - 116,471 (Yearly) Added 13 hours, 57 minutes ago

Summary

LOCATION

Not specified

QUALIFICATIONS

Bachelor's degree in Marketing, Business Administration, or a related field; 5+ years of experience in brand management or marketing, preferably within CPG or health and wellness; strong analytical, communication, and project management skills.

RESPONSIBILITIES

Develop and execute brand strategies, conduct market research, manage product launches, coordinate marketing campaigns, monitor brand performance, assist in budget management, support sales initiatives, and ensure compliance with industry regulations.

INDUSTRY

Health and Wellness / Supplements

SHORT DESCRIPTION

Join Better Being Company as a Brand Manager to lead brand strategies, product development, and marketing initiatives within the supplement industry, while contributing to the overall growth and visibility of the company's brands.

About Us

At Better Being we empower and inspire individuals to feel better and live healthier lives by providing the most trustworthy, pure, and innovative natural wellness solutions. If you thrive in a challenging work environment, surrounded by incredible team members who will help you grow and do your best work, Better Being is the right place for you. Come build with us and be part of an award-winning company that’s helping create meaningful and lasting change in the healthcare industry.

Job Summary

We are seeking a highly motivated and detail-oriented Brand Manager to join
our dynamic marketing team at Better Being Company, a leading supplement company. This is a great opportunity to learn how to build and grow a brand in the supplement industry. A successful candidate will lead their brand(s) in the development and implementation of brand strategies, play a key role in the development of new products and innovation, manage brand initiatives, and contribute to the growth and visibility of several of our supplement brands. This role requires a blend of creativity, marketing, analytical skills, and project management capabilities.

Essential Functions

Brand Strategy: Create and execute comprehensive brand strategies that align with company objectives and market trends.
Market Research: Conduct market research to identify trends, consumer needs, and competitive landscape. Provide insights and recommendations based on data analysis.
Product Pipeline Management: Support the planning and execution of new product launches, including coordinating with cross-functional teams such as R&D, sales, and operations.
Campaign Management: Assist in the creation and management of marketing campaigns, ensuring consistency in messaging and branding across all channels.
Brand Monitoring: Monitor brand performance and track key metrics to assess the effectiveness of branding efforts. Prepare reports and presentations for senior management.
Budget Management: Assist in managing the brand marketing budget, ensuring efficient allocation of resources to maximize ROI.
Event Coordination: Help organize and execute promotional events, tradeshows, and conferences to enhance brand visibility and engagement.
Sales Support: Represent the brand in partnership with the Sales team to grow the brand in the retail channel.
Compliance: Ensure all branding activities comply with industry regulations and company policies.

Job Qualifications

Education: Bachelors degree in Marketing, Business Administration, or a related field.
Experience: 5+ years of experience in brand management, marketing, or a related field, preferably within CPG or the health and wellness industry.
Skills:
Strong analytical and problem-solving skills.
Excellent communication and interpersonal abilities. Strong desire to work as part of a team is key to success.
Proficiency in tools like Excel, PowerPoint, Asana and DAAP.
Ability to work independently and collaboratively in a fast-paced environment.
Creative thinking with attention to detail.
Strong project management and organizational skills.
Knowledge: Familiarity with supplements or an interest in the health and wellness industry is a plus.

Physical Requirements

Ability to travel as needed to attend events and meetings.
Prolonged periods of sitting at a desk and working on a computer.
While performing the duties of this job, the employee is occasionally required to stand; walk; sit; and talk or hear.
The employee must exert up to 20 lbs. of force occasionally, and/or up to 10 lbs. of force frequently, and/or a negligible amount of force constantly to move objects.
Specific vision abilities required by this job include near acuity, far acuity, depth perception, accommodation, color vision, field of vision.

Our Benefits

Join our team and enjoy a comprehensive package of competitive benefits and perks designed to support your well-being and professional growth. Our offerings include:

Access to our Employee Health Clinic for your medical needs.
Comprehensive Medical, Dental, and Vision Insurance coverage.
Participation in our Family First Program, emphasizing work-life balance.
401(K) plan with generous employer match to help you plan for the future.
Educational Reimbursement opportunities to support your continued learning and development.
Wellness Incentives to promote a healthy lifestyle.
Substantial product discounts, because we value our team members as customers too.
Generous Paid Time Off and Paid Holidays, ensuring you have time to rest and recharge.

For more information, check out our website

Better Being Careers

and join us in experiencing a workplace where your well-being and success are our top priorities.

This description is not intended to be an exhaustive list of responsibilities and qualifications. The position, duties, and qualifications are subject to change at any time.

We provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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