Brand Marketing Manager

Job Title: Brand Marketing Manager

Location: Los Angeles, CA

Department: Marketing

Reports to: Brand Director

Onsite Mon-Thur - Fridays remote

Job Overview:

We’re seeking a proactive and creative Brand Marketing Manager to support the Brand

Director in driving marketing initiatives that elevate Edikted’s brand, enhance partnerships, and

boost customer engagement. In this role, you’ll focus on building and nurturing strategic

partnerships, exploring PR opportunities, and identifying new influencer, celebrity, and bran

collaborations to strengthen our presence. You’ll also assist with brainstorming and executing

day-to-day marketing initiatives, including new product launches, pop-up ideas, and cross-

channel campaigns. A key part of this role will be staying on top of emerging trends and pop

culture moments, using these insights to create relevant and timely marketing decisions that

connect with our audience. This is a dynamic, hands-on position with the opportunity to make a

significant impact on a rapidly growing bran

This position is based in our Los Angeles offic

Key Responsibilities:

Partnership Development & Collaborations:

• Identify, negotiate, and manage partnerships with external brands, influencers, an

celebrities to expand Edikted’s reach and visibility.

• Explore new opportunities for co-branded campaigns, collaborations, and cross-

promotions, both online and offline

• Build and maintain strong relationships with key external partners, including agencies,

influencers, media, and brands in the fashion and lifestyle sector

• Collaborate with the Brand Director to strategize and execute impactful partnerships that

align with Edikted’s vision and business goals.

Public Relations & Media Outreach:

• Assist in identifying and pursuing PR opportunities to generate media coverage and brand

awareness.

• Help facilitate influencer and celebrity outreach or gifting opportunities to secur

coverage, product features, and/or endorsements in both traditional and digital media.

Brand Strategy & Marketing Initiatives:

• Support the Brand Director in creating and executing marketing strategies to drive brand

awareness, customer acquisition, and engagement across digital, social, and traditional

channels.

• Assist in the planning and execution of various brand initiatives, ensuring they align with

the overall marketing strategy.

• Coordinate with internal teams (creative, digital, product) to ensure marketing materials

and assets align with Edikted’s brand guidelines.

Customer Engagement & Trend-Driven Campaigns:

• Stay on top of emerging trends, influencers, celebrities, pop culture moments, an

relevant global events to create timely and engaging marketing activations that resonate

with our audience.

• Develop creative ideas that integrate these trends into social media campaigns, product

launches, or events to strengthen customer engagement.

Qualification

• 3-5 years of marketing experience, with at least 1-2 years in a supporting or junior

management capacity in brand marketing or partnerships.

• Proven experience managing and executing influencer, celebrity, or brand partnerships

preferably within the fashion, lifestyle, or retail industries.

• Strong understanding of digital marketing channels (social media, SEO, SEM, email

marketing) and how to leverage them to build brand equity.

• Experience in public relations, media outreach, or working with PR agencies to drive

brand visibility.

• Ability to collaborate cross-functionally with internal teams (creative, social, digital) to

execute integrated campaigns.

• Highly organized, detail-oriented, and able to manage multiple projects simultaneously in

a fast-paced, deadline-driven environment.

• Strong written and verbal communication skills with an ability to build relationships and

communicate effectively with external partners.

• Proactive, results-oriented, and able to work independently while anticipating needs.

Bonus Skills/Experience:

• Experience with influencer marketing platforms or affiliate progr

• Familiarity with CRM platforms, Google Analytics, or marketing automation tools.

• A background in fashion or lifestyle brand marketing.

• Knowledge of celebrity endorsement strategies and how to engage talent in campaigns.

Job Type: Full-time

Pay: $70,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

Work Location: In person