Business Development Representative/Community Liaison
LOCATION
North Houston, TX, near The Woodlands
QUALIFICATIONS
Bachelor’s degree in marketing, business, or related field; 3+ years of marketing/sales experience in behavioral healthcare preferred; valid Driver's License; knowledge of Greater Houston behavioral health market.
RESPONSIBILITIES
Serve as a liaison between the hospital and community, implement strategic sales plans, maximize field-based contacts, document key accounts, develop sales messaging, monitor referral statistics, and participate in community activities.
INDUSTRY
Healthcare Services
SHORT DESCRIPTION
Seeking a Business Development Account Manager/Community Liaison to enhance service demand and community relations for Cypress Creek Hospital.
Cypress Creek Hospital is a free-standing 128-bed, acute care psychiatric hospital located in north Houston, TX, and minutes south of The Woodlands. Cypress Creek Hospital features individual units for adolescents and adults and offers inpatient acute care, partial hospitalization, and intensive outpatient programs. On average, over 10,000 patients receive care from our compassionate health care team each year at Cypress Creek Hospital. We are comprised of a tenured dedicated team of Psychiatrists, Nurses, Social Workers, Mental Health Technicians and Support Staff where delivering compassionate care is our mission.
We currently have an opportunity for a Business Development Account Manager/Community Liaison.
The Account Manager directly serves as the liaison between the facility, the community, and referring agencies. The Account Manager is directly responsible for creating demand for the facility’s services through the effective application of ethical marketing principles and sales methods. In collaboration with the Director of Business Development and Business Development Team, the Account Manager presents a positive and professional public image of the facility within the community.
- Effectively demonstrate and implement Sales Excellence and Service Recovery standards.
- Acts as liaison between the facility and referral sources and implements service-oriented action plans responsive to referral source needs, serves as a resource and representative to the community and, conducts facility tours to key stakeholders.
- Attends and actively participates in the Business Development team meeting and provides appropriate marketing reports, updates, and Service Recovery opportunities to the Director of Business Development on a timely basis.
- Maintains documentation of assigned top accounts, key contacts, planning reports, client profiles, competitive profiles, and updates as required by Director of Business Development.
- Builds and maintains positive and productive relationships with existing referral sources and shows ability to identify additional referral sources.
- Effectively maximizes field-based time while maintaining a daily average of 8-10 individual, face-to-face contacts with assigned referral sources concerning facility programs, philosophies of treatment, and clinical outcomes and satisfaction data.
- Demonstrates ability to develop and communicate appropriate sales messaging for each program offered and for each target audience.
- Demonstrates skills in identifying and building a strategic sales plan for existing and potential referral sources within assigned territory and target markets; effectively incorporates relevant research findings in identifying contacts.
- Assesses, develops, and implements sales activities, as approved by the Director of Business Development, to achieve maximum market penetration among assigned accounts and to identify potential accounts in targeted market segments.
- Daily monitors referral inquiries and admissions statistics. Conducts an ongoing analysis to insure appropriateness and effectiveness of weekly sales action plans.
- Maintains current awareness of industry and anticipates changes or trends in target market and utilizes this information in developing and modifying weekly sales action plans, as well as providing recommendations to overall business development planning strategies.
- Facilitates positive, timely, and accurate communication. Encourages cooperation and utilizes problem-solving skills to build and secure relationships among the facility, the referral source, the patient, their family and the community.
- Responsible for maintaining up-to-date information in MedSeries 4/MIDAS/MEDIK, including documentation of daily contacts and accurate account information. The Account Manager will display proficiency in utilizing proprietary reports to appropriately plan sales activity.
- Completes all required reports and requests for information in a timely manner. This includes, but is not limited to expense reports, sales call plans and post-call follow-up reports.
- As required by Director of Business Development and facility needs, participate in off-hours sales and community activities.
Benefit Highlights:
- Challenging and rewarding work environment
- Competitive Compensation & Generous Paid Time Off
- Excellent Medical, Dental, Vision and Prescription Drug Plans
- 401(K) with company match and discounted stock plan
- SoFi Student Loan Refinancing Program
- Career development opportunities within UHS and its 300+ Subsidiaries!
- Tuition Assistance
- More information is available on our Benefits Guest Website: benefits.uhsguest.com.
- Bachelor’s degree in marketing, business or related field required. Experience may be evaluated on a case-by-case basis in lieu of a degree.
- Prior marketing and/or sales experience within a behavioral healthcare setting preferred. Three years minimum documented experience in referral development, account management, sales growth, and physician relationships preferred.
- Must possess a valid Driver’s License.
- Prefer knowledge of the Greater Houston behavioral health marketplace, insurance plans, target markets and referral sources, psychiatric and chemical dependency treatment and, age-specific programming. Must possess demonstrated business development concepts, sales abilities, competency in computer usage, and excellent written and oral communication skills; knowledge of and skills in application of marketing and sales principles; creativity and flexibility; skills in data collection analysis and interpretation; record of adherence to deadlines; customer service skills; willingness to travel, including overnight travel as required.
EEO Statement
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