Business Development Specialist

About us:

Aveeva Hospice is a local, community based hospice focused on providing compassionate end of life care to patients and families. We are a supportive team of professionals that make a great impact in the lives of our patients. We have strong leadership that is accessible, knowledgeable, and supportive in the success and growth of our staff.

Our program is growing and looking for team members to contribute their expertise. We are seeking caring and empathic employees that want to make a difference. We value your voice and strongly incorporate our team members in program development.

Our Culture:

“Great company to work for. Teamwork is the best part and everyone is easy to get along with. There is always encouragement with an at home atmosphere. The feeling of being able to make a difference in someone's life even if it's for a moment is so rewarding.” - Staff Member

At Aveeva Hospice, our culture is employee centered; empowering our employees' professional and personal growth is a top priority. We strongly invest in our staff because they are the key to our success. Staff has full support of management and access to efficient and effective solutions to get work done without delay. Our supportive and friendly work environment is focused on the success of the entire team.

Position Summary:

• Community Outreach: Build and maintain relationships with local healthcare providers, including physicians, hospitals, nursing homes, and assisted living facilities.
• Referral Development: Identify potential referral sources and develop strategies to increase referrals to hospice services.
• Education and Advocacy: Educate healthcare professionals, patients, and families on hospice services and other service lines offered by Aveeva Hospice.
• Event Participation: Attend community events, health fairs, and professional conferences to represent the hospice program.
• Strategic Planning: Work with leadership to develop and execute marketing strategies that align with the company’s goals and target markets.
• Reporting and Analytics: Track referral sources, monitor marketing efforts, and prepare reports to analyze marketing activities and outcomes.
• Compliance: Ensure all marketing activities comply with healthcare regulations and hospice industry standards.
• Understand and adheres to all laws, statutes and regulations regarding anti-kickback, lawful marketing activities, patient solicitation, and accurate marketing materials.
• Maintains comprehensive working knowledge of Aveeva Hospice markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.
• Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.
• Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by Aveeva Hospice.
• Monitors and reports cost effectiveness of marketing efforts.

Qualifications and Skills:

• Bachelor's degree in Marketing, Business Administration, or related field preferred.
• At least two (2) years of experience in healthcare marketing, preferably in hospice, home health, or skilled nursing facility (SNF)
• Ability to market aggressively and deal tactfully with customers and the community.
• Strong knowledge of hospice services, regulations, and the healthcare industry.
• Excellent interpersonal skills, presentation skills, communications skills, negotiation skills, and public relations skills.
• Ability to build and maintain relationships with diverse healthcare professionals and the community.
• Self-motivated with strong organizational and time-management skills.
• Ability to work independently and as part of a team.

Job Type: Full-time

Pay: $75,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift

License/Certification:

• Driver's License (Preferred)

Work Location: On the road