Communications Specialist
LOCATION
Opportunity Village's office environment
QUALIFICATIONS
No specific educational requirements provided; experience in email marketing, social media management, and communications preferred.
RESPONSIBILITIES
Manage email campaigns, respond to online reviews and social media messages, maintain the communications email marketing calendar, create content for newsletters, perform website updates, and report any suspected abuse or neglect.
INDUSTRY
Nonprofit Organization
SHORT DESCRIPTION
Support the communications department by managing email marketing efforts, engaging with social media, and maintaining positive connections with team members and participants.
SUMMARY
Under the Director of Communication's supervision, this position will create and oversee email campaigns, manage department email inboxes, and manage the email marketing calendar. This role will also respond to and share online reviews, social media messages, and comments. This role will support the communications and public relations department, with other tasks assigned as needed.
Embrace Opportunity Village's core values by cultivating positive and meaningful CONNECTIONS with participants and team members, demonstrating ENTHUSIASM, high standards of PRODUCTIVITY, authentic STEWARDSHIP, and consistent participation in individual and team DEVELOPMENT.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Strategically draft and deploy internal and external emails within email marketing programs, working with the Communications Manager and Director on content direction and style.
- Manage multiple marketing email lists and provide monthly analytics reports.
- Analyze open rate performance on emails and consistently evaluate which methods produce desired results.
- Create and maintain a communications email marketing calendar.
- Work with Opportunity Village departments on content creation for the weekly team member newsletter.
- Coordinate with other communications department team members on content collection and sharing.
- Save photos and other items to the organization and department server.
- Respond to social media comments and direct messages.
- Check department email addresses every day and manage emails accordingly; send meaningful news stories and Google hits to the Communications Director.
- Respond to Yelp and Google reviews or requests; send reviews to appropriate departments and elevate reviews for leadership team meetings when necessary.
- Work with fundraising to update sponsorship logos on the website during events season and maintain records of changes in campaign files.
- Perform occasional website updates as needed.
- Execute writing projects such as social media posts, scripting, or talking points as needed.
- Report suspected Abuse, Neglect, Exploitation, Isolation, and Abandonment (ANEIA) immediately as mandated by state law.
- Must be able to meet all requirements of OV vehicle policies and travel:
- Between worksite locations
- Within the community
- May be assigned other duties as needed
SUPERVISORY RESPONSIBILITIES
This position has no direct supervisory responsibilities.
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