Community Liaison
LOCATION
San Antonio, TX
QUALIFICATIONS
Bachelor's degree in Marketing, Communications, Healthcare Administration, or a related field preferred, with a minimum of 2 years of experience in healthcare marketing or a related field. Strong understanding of hospice and palliative care services, excellent communication skills, and proficiency in marketing software and social media platforms are required.
RESPONSIBILITIES
Develop and implement marketing strategies, build relationships with referral sources, conduct community education sessions, collaborate on marketing materials, participate in community events, monitor market trends, and maintain records of marketing activities.
INDUSTRY
Healthcare
SHORT DESCRIPTION
Seeking a motivated Community Liaison to enhance hospice and palliative care services through relationship building and strategic marketing in San Antonio, TX.
- Develop and implement effective marketing strategies to promote our hospice and palliative care services.
- Identify and cultivate relationships with referral sources, including physicians, hospitals, nursing homes, and other healthcare facilities.
- Conduct presentations and informational sessions to educate the community and healthcare professionals about our services.
- Collaborate with the marketing team to create and distribute marketing materials such as brochures, flyers, and social media content.
- Participate in community events and health fairs to increase awareness of our services.
- Monitor and analyze market trends, competitor activities, and feedback to refine marketing strategies.
- Maintain accurate records of marketing activities and report on performance metrics to senior management.
- Bachelors degree in Marketing, Communications, Healthcare Administration, or a related field preferred.
- Minimum of 2 years of experience in healthcare marketing or a related field preferred.
- Strong understanding of hospice and palliative care services.
- Excellent communication, presentation, and interpersonal skills.
- Ability to build and maintain professional relationships with referral sources and the community.
- Creative and strategic thinker with strong organizational skills.
- Proficiency in marketing software, social media platforms, and Microsoft Office Suite.
- Self-motivated and able to work independently as well as part of a team.
- Competitive salary and performance-based incentives.
- Comprehensive benefits package, including health, dental, and vision insurance.
- Opportunities for professional growth and development.
- Supportive and collaborative team environment.
- The chance to make a meaningful impact on the lives of patients and their families.
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