Community Relations Director
LOCATION
Baytown, TX 77521
QUALIFICATIONS
5 years of sales and marketing experience, preferably in senior living, hospice, or healthcare, exceptional interpersonal skills, and active listening to connect with families and residents.
RESPONSIBILITIES
Drive occupancy goals through strategic marketing, maintain follow-up communication with prospects, build a strong network of referrals, coordinate pre-admission assessments, document interactions accurately, present the community professionally, and participate in local networking functions.
INDUSTRY
Senior Housing Services
SHORT DESCRIPTION
The Community Relations Director will create meaningful connections with families seeking senior living, driving occupancy rates while fostering a compassionate and welcoming community atmosphere.
WindRiver is a leading Senior Housing Company dedicated to providing exceptional living experiences for seniors in multiple states, Texas, South Carolina and Florida areas. We offer a range of independent living, assisted living, and memory care services designed to enhance the quality of life for our residents. Our commitment to excellence, compassion, and innovation makes us a preferred choice for seniors and their families.
Reports to: Executive Director.
ESSENTIAL FUNCTIONS, DUTIES AND RESPONSIBILITIES
At The Lodge at Pine Creek, we're more than just a senior living community; we're a place where every story matters and every individual are cherished. Your empathy and compassion will guide families and seniors to find their perfect home with us, enriching their lives and our community.
Your Mission:
In the role of Community Relations Director, you will be the beacon of hope and reassurance for families seeking a nurturing environment for their loved ones. Through genuine connections and heartfelt service, you'll create a seamless journey for seniors transitioning to their new home.
Key Responsibilities:
- Strategically drive and meet occupancy goals in alignment with our monthly budget through a structured marketing and sales approach, ensuring a thriving community atmosphere.
- Excel in generating qualified inquiries, referrals, and tours, and skillfully close sales by crafting personalized, value-based options for clients.
- Proactively respond to inquiries, maintaining robust follow-up communication through calls, correspondence, and CRM database management.
- Cultivate and sustain a rich network of community and professional referral sources, dedicating a significant portion of your efforts to external relationship-building activities.
- Coordinate with our multidisciplinary team for seamless pre-admission assessments, maintaining the continuum of care.
- Document all interactions with prospects, residents, and families in our systems with accuracy and objectivity, ensuring transparency and effective communication.
- Represent The Pines Bluffton with integrity, consistently providing clear information about our services, strengths, and limitations.
- Maintain the impeccable presentation of model and respite rooms and conduct daily community walk-throughs to ensure tour readiness.
- Collaborate with the Executive Director and the Regional team to craft innovative marketing and advertising strategies and conduct competitive market analyses to guide our positioning.
- Remain available for sales presentations and tours, contributing to a vibrant and engaging community environment.
- Attend and actively participate in local networking functions, daily "Stand-Up" meetings, and continuous education to stay informed on industry standards and best practices.
- Support our mission of compassionate care and maintain a secure, professional, and welcoming atmosphere for all.
As the Community Relations Director, you will be essential in not only achieving our business objectives but also in forging the heartwarming experiences that define The Pines Bluffton. If you are driven by purpose, excel in fostering connections, and are committed to excellence in senior care, we would be honored to welcome you to our team.
What We Look For:
- A nurturing spirit with a steadfast commitment to serving seniors.
- Exceptional interpersonal skills, with the ability to create meaningful connections.
- Experience in senior living, sales, or community outreach is highly regarded.
- Active listening skills to understand and respond to the unique stories of each family and resident.
Why The Lodge at Pine Creek?
- Join a team that operates like a family, where care and compassion are at the forefront of what we do.
- Engage in a role that offers heartfelt satisfaction and the opportunity to make a real difference.
- Embrace a culture of support that nurtures your own growth, both personally and professionally.
- Benefit from a competitive salary and a comprehensive benefits package that honors your vital role in our community.
Job Type: Full-time
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Schedule:
- Day shift
Supplemental Pay:
- Bonus opportunities
- Commission pay
Application Question(s):
- Senior Living, Hospice, Healthcare experience
Experience:
- sales and marketing: 5 years (Required)
Ability to Relocate:
- Baytown, TX 77521: Relocate before starting work (Required)
Work Location: In person
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