Content Marketing Manager
LOCATION
Remote - Germany
QUALIFICATIONS
5+ years of experience in multichannel content creation, proven editorial skills in English; native or fluent German required, expertise in business software applications, excellent project management skills, and ability to interpret data for content development.
RESPONSIBILITIES
Produce various content types in English and German, manage external agencies for content development, support marketing campaigns, edit cross-departmental content, employ best practices for SEO, analyze content performance, and manage the content workflow.
INDUSTRY
Technology and Marketing
SHORT DESCRIPTION
As a Content Marketing Manager, you will create and manage marketing content in both English and German, focusing on thought leadership and customer engagement to drive sales in global markets.
We're committed to bringing passion and customer focus to the business.
At NAVEX, we’re making the world a better place. A safer place. A more ethical place. A place where anyone, anywhere can have a voice. That’s a serious impact.
As a Content Marketing Manager, you will create compelling marketing content and copy for use on owned and third-party digital channels and platforms across key U.S., EMEA and APAC markets in both English and German. This position’s principal internal customer will be the NAVEX International Demand Generation and Product Marketing teams, with the objective to produce thought leadership and drive customer/prospect interest, leads and ultimately, generate sales.
The ideal candidate will have a penchant for keeping pace with industry trends, have a passion for being an expert in the field and have experience working within an international marketing team. You must have a strong disposition for writing and be proficient at conceptualising, developing and producing content that translates complex concepts into authoritative yet user-friendly language. You will need to be confident adapting existing materials and creating targeted content for distinct regions and market segments as well as localising English content into German. You will need to manage content creation from start to finish, optimise content tone, voice, format for unique distribution channels, align to brand standards and have a strong track record for developing effective marketing content.
Finally, you should be comfortable collaborating across marketing teams to ensure highest quality output, and brand consistency.
What you’ll get:
- Career growth. With market-leading training and an unwavering commitment to owning your career plan, you can grow your career to new heights.
- Real rewards. We offer competitive and transparent pay practises, top-of-the-range wellbeing programmes, and brilliant opt-in benefits. Because we believe companies should offer more than just a salary.
- Meaningful purpose. Our products and solutions have real-life impact on people and organisations across the globe. Our innovations make a difference.
- Life flexibility. We want you to bring your best self to work every day. We understand that you can only do that with quality time to care for yourself, your loved ones and your community.
- An inspiring culture. Find yourself surrounded by leaders that care, invested teammates, and like-minded groups where you’ll feel at home.
- Industry leadership. Play your part in a fast-growing organisation known for excellence, profitability, and stability.
What you’ll do:
- Regularly produce various content types in English and German, including reports, articles, one-pagers, blog content, web copy, e-books, social media content, and more
- Manage and liaise with external agencies and content partners to develop engaging content to be delivered across multiple channels, in multiple languages
- Work cross-functionally with other Marketing groups to support customer marketing campaigns and create product/platform collateral, ensuring it is up-to-date, consistent and best demonstrates our solutions
- Edit marketing content produced cross-departmentally ensuring consistent brand voice
- Employ best practises for SEO and UX to maximise exposure and engagement of digital assets
- Effectively use performance data to test, refine and prove content performance
- Manage workflow for requesting, creating, editing, publishing and retiring content
What you’ll need:
- 5+ years of experience in multichannel content creation
- Proven editorial skills and an outstanding command of the English language; native-speaker standard of written German desirable, fluency is required
- Experience creating compelling messages to tell a story using words, images, or audio, and understanding of how to create content that draws both a technical and non-technical audience, about technology benefits
- Upon application, be prepared to provide a writing sample featuring blog-length content, marketing email copy, or similar
- Expertise in all major business software applications (Microsoft Office, etc.)
- Excellent organisational, project management and time management skills, with the ability to manage competing priorities
- Comfort in dealing with interpretation of data and statistical insights for content development purposes
- Ability to drive results through your job competencies of content marketing, product sales enablement and product and industry knowledge (selling)
- Ability to drive results through NAVEX core competencies of accountability, customer focus, drives results and instills trust
Our side of the deal:
We believe everyone deserves to see their path forward, and the steps in place to achieve their career and financial goals.
- Every team member is required to have a career plan in place, to be reviewed with their manager after six months in our team
- Pay progression based on your performance
We’re committed to helping you thrive in all aspects of your life. Our pay programmes are just one element of this. Check out NAVEX’s career page to find out more information.
We’re an equal opportunity employer, including all disability and veteran status.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
POSTED
Today
REFERENCE ID
R5534
EMPLOYMENT TYPE
Full time
LOCATIONS
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