Content Marketing Specialist

Overview
We are seeking a dynamic and creative Content Marketing Specialist to join our team. This role is essential in driving our brand's online presence and engagement through innovative content strategies. The ideal candidate will have a strong background in E-commerce, SEO, and social media management, along with proficiency in tools such as Adobe Creative Suite and WordPress. If you are passionate about creating compelling content that resonates with audiences and drives results, we want to hear from you.

Duties

• Develop and implement comprehensive content strategies that align with marketing goals and enhance brand visibility.
• Create, edit, and publish high-quality content across various platforms, including blogs, social media, email newsletters, and website pages.
• Optimize content for SEO to improve organic search rankings and drive traffic to the website.
• Manage social media accounts by curating engaging posts, responding to audience interactions, and analyzing performance metrics.
• Collaborate with cross-functional teams to ensure consistent messaging and branding across all channels.
• Utilize photography skills to create visually appealing content that complements written material.
• Monitor industry trends and competitor activities to identify opportunities for content improvement and innovation.
• Analyze content performance using Google Analytics and other tools to refine strategies based on data-driven insights.
• Add or update products on website.

Requirements

• Proven experience in content marketing or a related field, preferably within an E-commerce environment.
• Must be an off-road enthusiast who understands the industry, vehicles, and the basics of off-road suspension.
• Strong understanding of content strategy development and execution.
• Proficiency in SEO best practices and tools for optimizing web content.
• Experience with Adobe Creative Suite for graphic design and video editing is highly desirable.
• Motion graphics, gif creation and graphic design
• Familiarity with WordPress for managing website content effectively.
• Familiar with online advertising platforms and content requirements.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Knowledge of photography techniques to enhance visual storytelling capabilities.
• Strong analytical skills to assess the effectiveness of content campaigns using Google Analytics or similar platforms.
• Ability to manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
• A proactive attitude towards learning new marketing trends and technologies.

Benefits

• 401k: 3% Company Contribution (no employee contribution or vesting required) Roth & Traditional Plans Available
• Health Care: Kaiser Bronze 60 HMO 6300/60 AccuTune Pays 90% towards this plan
• Silver 70 HMO 2500/55 HMO is available, employee pays difference in cost
• Gold 80 HMO 1000/40 HMO is available, employee pays difference in cost
• Dental: AccuTune pays 50% of monthly fee, Delta Dental PPO Advantage 400
• Holidays: 7 days per year
• Vacation: 13 days, growing at 1 day per year up to 23 days
• Sick Time: 40 hours

About AccuTune

Founded in 2015, AccuTune Off-Road specializes in making Jeeps, Trucks, and off-road Buggies ride more comfortably and perform better on road and off-road by selling premium suspension products paired with custom tuned shocks. Our founder has been in the Automotive suspension industry since 2001 and started AccuTune Off-Road to provide a better experience for customers and employees. AccuTune Off-Road has grown a lot and recently launched their own line of shocks: Ride Shocks. Come be a part of the team developing and marketing really cool new products!

Job Type: Full-time

Pay: $70,000.00 - $80,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Retirement plan

Schedule:

• Monday to Friday

Application Question(s):

• Do you own an off-road vehicle? If so, please tell us about it and any modifications you have made.

Experience:

• Social media marketing: 3 years (Required)
• Video editing: 3 years (Required)

Ability to Commute:

• El Cajon, CA 92021 (Required)

Work Location: In person