Copywriter

We're seeking a dynamic and skilled Copywriter to join our creative team, focusing primarily on our flagship automotive account. In this role, you'll have the opportunity to craft engaging and innovative copy across a variety of channels, including digital, social, video, experiential, and integrated campaigns. Collaborating closely with art directors, designers, strategists, and account leadership, you'll play a key role in bringing bold ideas to life, ensuring that each story you craft not only aligns with the brand's voice but also makes a meaningful impact with our client's audience.

Key Responsibilities:

Creative Concepting: Collaborate with Art Directors, designers, and other creative team members to develop and execute innovative concepts for vehicle, program partnerships, and digital campaigns across social, video, digital, experiential, in-store/retailer, and integrated platforms.

Copywriting Excellence: Write clear, engaging, and persuasive copy for a variety of media, including digital ads, social media, video scripts, retailer experiential materials, and more.

Brand Voice & Messaging: Ensure all copy aligns with the automotive brand's voice, tone, and messaging, while pushing creative boundaries to create fresh, compelling narratives.

Collaboration: Work closely with art directors, designers, account management, project management, strategists, and production teams to ensure copy is integrated seamlessly into the visual and strategic elements of campaigns.

Client Engagement: Participate in client meetings, presenting ideas and creative work, and incorporating client feedback to refine and enhance copy.

Campaign Integration: Contribute to and own multi-channel campaigns, ensuring consistency and cohesiveness in messaging across digital, social, video, and experiential platforms.

Innovation & Trends: Stay ahead of industry trends, especially in automotive marketing, to produce innovative and relevant copy that engages target audiences.

Attention to Detail: Review all copy for accuracy, clarity, and adherence to brand guidelines, ensuring high-quality standards across all deliverables.

Team Leadership: Mentor junior creatives, providing feedback, direction, and support to cultivate an environment of growth and creativity.

Qualifications:

4+ years of experience in art direction, preferably within an advertising agency environment, ideally with automotive brand experience.

Strong portfolio showcasing digital, social, video, and integrated campaign copywriting work.

Experience in writing for a variety of platforms, including digital ads, social media, video scripts, and experiential marketing.

Automotive experience is a plus, but not required.

Production experience is a plus but not required.

Skills:

Exceptional writing, editing, and conceptual thinking, with the ability to write for various tones, styles, and target audiences.

Strong knowledge of brand voice, messaging, and how to adapt copy for different platforms and mediums.

Proficiency in digital copywriting, with an understanding of influencer, web writing best practices, and social media strategies.

Strong attention to detail, with a focus on grammar, punctuation, and accuracy.

Ability to manage creative projects from concept to completion while managing multiple priorities and deadlines.

Excellent communication and presentation skills.

Who You Are:

A collaborative and proactive team player who thrives in a fast-paced, dynamic environment.

Passionate about the automotive industry, with a keen understanding of how to craft compelling storytelling that connects with consumers.

Creative, strategic thinker with the ability to pivot and adapt based on client needs and campaign objectives.

Strong communication and presentation skills—able to pitch and defend ideas to clients and internal teams.

A passion for the written craft, with the ability to elevate ideas and inspire others.

Why Join Us:

Be part of an award-winning agency that works on an iconic automotive brand.

Collaborate with a world-class team of creatives, strategists, and producers in a supportive, fast-paced environment.

Opportunity to shape industry-leading campaigns and expand your skill set across diverse creative opportunities.

Competitive salary and benefits, with ample opportunities for career growth and development.

Apply today to join our team and make an impact on some of the most exciting campaigns in the industry. Minneapolis or Philadelphia location preferred, but not required.