Customer Marketing Expansion Specialist

Bloomerang combines the best tools, resources, and people to provide a world-class experience for tens of thousands of nonprofits, allowing them to raise more money and do more good in the world. Our powerful software and stellar customer service have made us one of the highest rated fundraising/donor CRMs on the market.

In addition to creating thriving nonprofits, we're also in the business of creating thriving employees. At Bloomerang, you'll be a part of a mission-driven culture built on the core values of Simplify, Care, and Act. We know the key to our success is our people, and we're proud to be home to some of the most innovative and skilled employees in the workforce today.

The Role

As a Customer Marketing Expansion Specialist at Bloomerang, you will develop and execute communications and tactics to enhance the customer journey, driving cross-product awareness and upsell opportunities. You will create and implement targeted marketing campaigns, analyzing customer data to drive decisions, and working cross-functionally across customer and sales teams.

The ideal candidate for this position is a data-driven marketer with a strong background in customer lifecycle management and a proven ability to drive upsell opportunities. They excel at creating targeted campaigns and collaborating across teams, including sales, marketing, and customer teams, to align strategies with business goals. With excellent analytical skills, they can track and interpret key performance metrics to inform decisions and optimize customer growth. A strong communicator and problem-solver, they thrive in a fast-paced, results-oriented environment.

What You Will Do

• Deliver high quality customer leads to the Account Management team to build pipeline and achieve goals across a multi-product software company.
• Improve reporting for pipeline delivery, clearly defining sources and tactics that boost upsell motions.
• Build partnerships with the Account Management leadership team to provide campaign visibility and capture input to fully support the team in realizing their quota.
• Collaborate with cross-functional teams to simplify processes, ensure a unified approach to customer engagements and improve upsell conversion rates.
• Execute marketing strategies to drive customer growth and product expansion within the customer base.

What You Need to Succeed

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
• 5+ years of experience in customer marketing, life-cycle management, or a related role.
• Proven track record of successfully managing customer expansion strategies.
• Strong analytical skills with experience in data-driven decision-making and reporting.
• Excellent communication and interpersonal skills, with the ability to work effectively across teams.
• Proficiency in marketing automation tools, CRM systems, and data analysis platforms.
• Ability to thrive in a fast-paced, dynamic environment with a strong focus on results.

Benefits

Health + Wellness
You'll have access to generous health, vision, and dental insurance options as well as HealthiestYou, a healthcare service that offers convenient, confidential access to quality doctors 24/7, anytime, anywhere.

Time Off

You'll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer Days, 12 paid holidays, as well as paid parental leave.

401k

You'll receive a 401k match to help invest in your future.

Equipment
Everything you need to be successful, shipped right to your door.

Compensation

The salary range for this position is: $65,000 - $85,000. You may also be eligible for a discretionary bonus. Actual compensation within the range will be dependent on your skills, experience, qualifications, and location, as well as applicable employment laws.

Location

This is a permanent, full-time, fully remote position. Employees living in Indianapolis, IN are welcome to work from our company headquarters. We do not offer Visa sponsorship or relocation assistance at this time.

Accommodations

Applicants who require accommodations may contact careers@bloomerang.com to request an accommodation in completing an application.

Bloomerang is an Equal Opportunity Employer. Individuals seeking employment at Bloomerang are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.

Employment with Bloomerang is contingent upon signing a Proprietary Information and Inventions Agreement, satisfactory completion of our pre-employment background check, and satisfactory proof of legal authorization to work in the United States. In accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for Employment. Any criminal offenses or crimes that are related to material duties of the role will not be considered