Egnyte logo Egnyte

Customer Marketing Manager

Full Time Remote, Remote, United States of America
86,000 - 147,000 (Yearly) Added 3 weeks, 1 day ago
Summary

LOCATION

Remote, Texas, Office

QUALIFICATIONS

5+ years of experience in B2B SaaS marketing focused on customer programs and analytics, strong analytical and communication skills, a Bachelor’s degree in marketing or a related field, and proficiency in key technologies such as Salesforce, Marketo, and Tableau.

RESPONSIBILITIES

Partner across teams to develop customer marketing programs, utilize customer insights for revenue growth, analyze customer data for trends, manage field marketing budgets, and report on campaign performance, while adapting strategies based on pipeline needs.

INDUSTRY

Technology - SaaS (Software as a Service)

SHORT DESCRIPTION

Seeking a Customer Marketing Manager to drive demand and revenue within customer bases through effective marketing strategies, strong analytics, and collaboration with sales and product teams.

Job Description:


Customer Marketing Manager

Remote, Texas, Office


EGNYTE YOUR CAREER. SPARK YOUR PASSION.

Egnyte is a place where we spark opportunities for amazing people. We believe that every role has a great impact, and every Egnyter should be respected. When joining Egnyte, you’re not just landing a new career, you become part of a team of Egnyters that are doers, thinkers, and collaborators who embrace and live by our values:

Invested Relationships
Fiscal Prudence
Candid Conversations


ABOUT EGNYTE

Egnyte is the secure multi-cloud platform for content security and governance that enables organizations to better protect and collaborate on their most valuable content. Established in 2008, Egnyte has democratized cloud content security for more than 22,000 organizations, helping customers improve data security, maintain compliance, prevent and detect ransomware threats, and boost employee productivity on any app, any cloud, anywhere. For more information, visit www.egnyte.com.


Egnyte is looking for a stellar customer marketing manager, that has previous experience marketing to and driving demand within a customer-base. This candidate should have a proven track record of hitting pipeline and revenue targets through effective customer marketing strategies. The ideal candidate has a growth mindset, values a close partnership with sales, and has broad experience across multiple channels and growth. Building, maintaining, and supporting relationships with sales counterparts is critical to success in this role.


WHAT YOU’LL DO:

Partner cross-functionally with sales, product marketing, field marketing, demand generation, and other stakeholders to help build customer marketing programs that drive pipeline and revenue within our core verticals
Utilize customer insights to design and implement programs that will drive additional cross-sell and upsell revenue
Analyze and segment customers with product usage insights to identify trends and patterns useful in demand gen programs
Work cross functionally to help build Egnyte's product-led motion. Specifically focused on giving sales "at-bats" to drive additional pipeline and revenue
Develop quarterly plans and work closely with Sales to modify/adapt based on pipeline coverage or gap needs.
Earn the role of trusted advisor on all thing’s customer pipeline and revenue to Sales leadership
Work with Marketing and Sales Ops to track, analyze and report on campaign performance across all channels
Proactively identify gaps, trends, standard methodologies, headwinds, and tailwinds that impact the vertical
Work with Product Marketing to understand our content and messaging strategy, ideal customer profile, and personas to ensure enablement and regional consumption
Manage field marketing budget and third-party vendors


YOUR QUALIFICATIONS:


  • 5+ years of experience in B2B SaaS marketing, with a focus on customer programs and analytics. Growth marketing experience preferred
  • Excellent verbal communication, organization, project management, and writing skills
  • Knowledge and understanding key technologies – Salesforce, Marketo, Outreach.io, Tableau
  • Bachelor’s degree in marketing, Business, or a related field
  • Strong analytical skills, with the ability to interpret data for strategic decision-making
Highly motivated with strong organizational skills, attention to detail, and ability to autonomously prioritize multiple requests
Ability to create and present to executives as well as effectively work directly with sales teams
Building strong working relationships, influencing and collaborating for cross-functional teamwork
Business acumen with high proficiency in Excel, Word, and PowerPoint


COMPENSATION:

Our compensation reflects the cost of labor across multiple U.S. geographic locations and pay varies based on defined markets. The standard base pay range for this position across the U.S. is $86k - $147k annually. Pay varies by work location and may also be dependent on job-related skills, knowledge, and/or experience. During the interview and/or hiring process, your recruiter can share more information about the compensation package specific to the role and job location.


BENEFITS:

Competitive salaries and comprehensive benefits
Company equity depending on role and level
Flexible hours and generous time off (RTO, Responsible Time Off) to help support your work-life balance
Paid holidays and sick time
401(k) Retirement Plan (Traditional, Roth and Mega Backdoor Roth)
Health Savings Account (HSA) with a generous employer contribution
Up to 12wks of paid Parental and Adoption Leave to help you grow your family
Modern and collaborative offices located in Spokane, WA; Draper, UT; Raleigh, NC; Mountain View, CA; Reading, England, and Poznan, Poland
Gym, cell phone, and internet reimbursement
Free well-being apps such as Peloton, Carrot, and Spring Health for Guardian are offered, as well access to our Employee Assistance Program (EAP)
Perks include discounted pet insurance, electronics, theme park tickets, travel, plus more
Your own Egnyte account with lifetime access


Equal Employment Opportunity

Egnyte, Inc. is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, pregnancy-related conditions, and lactation), gender identity or expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. Egnyte, Inc.'s management team is dedicated to this policy with respect to recruitment, hiring, placement, promotion, transfer, training, compensation, benefits, employee activities, access to facilities and programs, and general treatment during employment.


Commitment To Diversity, Equity, and Inclusion:

At Egnyte, we celebrate our differences and thrive on our diversity for our employees, our products, our customers, our investors, and our communities. Our global Egnyte Employee Communities (EECs) support representation and inclusion across our diverse workplace. Egnyters are encouraged to bring their whole selves to work and to appreciate the many differences that collectively make Egnyte a higher-performing company and a great place to be.

Any employees with questions or concerns about equal employment opportunities in the workplace are encouraged to bring these issues to the attention of hr@egnyte.com. Egnyte, Inc. will not allow any form of retaliation against employees who raise issues of equal employment opportunity. If employees feel they have been subjected to any such retaliation, they should contact hr@egnyte.com. To ensure the workplace is free of artificial barriers, violation of this policy including any improper retaliatory conduct will lead to discipline, up to and including discharge. All employees must cooperate with all investigations conducted pursuant to this policy.


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