D2c Growth Director

<<< Please Apply at this Link: https://form.jotform.com/243266340019148 >>>

D2C Growth Director

About Us

We're on a mission to fight chronic disease by empowering family farms and ranches to successfully market and sell the healthiest food directly to consumers. We believe the world needs millions more successful small farms and ranches that thoughtfully steward the land and animals while producing premium, healthy food. Our program is the only one of its kind providing family farms and ranches with a proven model for direct-to-consumer sales.

Position Overview

We're seeking an experienced E-Commerce and Digital Marketing Specialist to lead our coaching team and oversee the entire client journey. You would be our Head of Client Success. This senior leadership role combines deep expertise in ecommerce and marketing with strong team management and client success skills. The ideal candidate will drive client satisfaction, retention, and success metrics while managing and developing our coaching team.

Primary Responsibilities

Team Leadership

- Manage and develop a team of ecommerce coaches
- Create and maintain coaching standards and best practices
- Lead team meetings and professional development sessions
- Monitor and evaluate coach performance
- Participate in coach hiring and training

Client Success Strategy

- Design and optimize client onboarding and success processes
- Conduct 1:1 client onboarding calls to ensure strong program starts
- Perform exit interviews to gather insights and improve retention
- Analyze client success metrics and implement improvements
- Create and maintain client success playbooks and resources

Client Coaching

- Lead weekly small group coaching calls (3-5 groups of 10-15 participants each)
- Provide expert consultation on Facebook advertising campaigns
- Guide clients in marketing funnel optimization
- Support clients in achieving first-order profitability

Community Leadership & Engagement

- Actively participate in our private client community, providing expert guidance and timely responses to client questions
- Set response time standards and engagement protocols for the coaching team
- Monitor overall community health and engagement levels
- Identify common client challenges from community discussions to inform program improvements
- Foster a supportive, results-driven community culture
- Lead by example in community engagement and client support

Required Qualifications

- 5+ years of experience in paid media buying, specifically Facebook advertising
- 3+ years of team management or leadership experience
- Proven track record of running successful marketing campaigns for consumer products
- Deep understanding of marketing funnel creation and optimization
- Experience creating and managing comprehensive marketing campaigns including ads, funnels, and email sequences
- Strong ability to teach and communicate marketing concepts to non-marketers
- Track record of building and maintaining client relationships
- Experience in developing and implementing client success strategies

Preferred Qualifications

- Experience running or leading at a marketing agency
- Background in client success leadership
- Experience with Shopify
- Track record in creating marketing partnerships, joint ventures, or affiliate marketing programs
- Experience in the agriculture, food, or direct-to-consumer sectors
- History of helping businesses achieve first-order profitability through paid advertising

Key Competencies

- Strategic leadership and team development
- Client relationship management
- Process development and optimization
- Data analysis and reporting
- Project management
- Change management
- Conflict resolution
- Strong communication and presentation skills
- Results-oriented mindset

Compensation & Benefits

- $130,000-$175,000 annual base compensation (based on experience)
- Performance bonus up to $50,000 annually based on client success metrics
- 3 weeks paid time off
- Fully remote position
- 1099 independent contractor status

Performance Bonuses Based On:

- Client retention rates
- Client success metrics
- First-order profitability achievements
- Overall program growth

Time Off & Flexibility

- 3 weeks Paid Time Off (PTO)
- 10 paid holidays per year
- Flexible work schedule
- Fully remote

What Sets Our Program Apart

We're the only program providing farms and ranches with a proven model for direct-to-consumer sales. As Head of Client Success, you'll play a crucial role in scaling our impact while ensuring both our clients and team members thrive.

Position Type
Full-time

Please Apply at this Link: https://form.jotform.com/243266340019148

Job Type: Full-time

Pay: $130,000.00 - $175,000.00 per year

Schedule:

• Monday to Friday

Work Location: Remote