Deputy Director - Advancement

Deputy Director of Communications

Program/Department: Advancement

Reports to: Chief Advancement Officer

Location: 151 Lawrence Street, Brooklyn, NY (hybrid work schedule)

Hours: Full time - 35 hours per week

Salary: $80,000 - $85,000

Brooklyn Community Services (BCS) is one of the oldest, not-for-profit, non-sectarian social service providers in New York City and one of the largest in Brooklyn. BCS partners with Brooklyn residents to provide support and opportunities as they strive to maximize their potential. BCS offers participants more than 50 programs and services, including housing, at 25+ sites across Brooklyn. Our sites are located in Downtown Brooklyn, Bedford Stuyvesant, East New York, Brownsville, Fort Greene, Bushwick, Sunset Park, Red Hook, Flatbush, and Coney Island. Our award-winning programs touch the lives of over 11,000 people every year.

Position Summary

The Deputy Director of Communications will lead the Advancement department's strategic external and internal communications efforts.

Responsibilities:

• Work with the Chief Advancement Officer (CAO) to refine the organization’s key messages and messaging for programs. Oversee the development and drafting of communications for internal and external audiences that reflect BCS's mission, vision, and voice. This includes social media, blogs, website, newsletters, fundraising and special events, external campaigns, and fundraising initiatives.

• Manage and oversee content creation, including the editorial calendar for social media, newsletters, and external communications. Work with the Advancement team to ensure that corporate partners, donors, volunteers, and community partners are recognized and engaged as necessary.

• Track KPIs across social media and digital communications to inform strategies and decision-making.

• Work with the Development team to create content and communications for fundraising and donor-centered campaigns, including Giving Tuesday and the End of the Year Giving Campaign.

• Work with the Development team to create content and communications for corporate and community engagement campaigns, including the Annual Toy Drive and Spring into Action.

• Work with the Brand and Marketing team to create Brand and Communications templates for

• Program Departments and conduct program staff training.

• Support HR with Internal Communications Manager for recruitment and staffing initiatives, all-staff emails, and staff-wide campaigns.

• Support Advancement events through email marketing and managing video communications.

• Work with the Advancement team to create copy and content for external marketing materials.

• Work with the CAO and Advancement team to update copy on the BCS website

• Manage Internal Communications Manager and Communications Associate, creating goals and measures for success, conducting evaluations, and managing professional development

• Participate in and support Advancement activities as assigned.

Qualifications Required:

• Bachelor’s degree
• Experience using Adobe Creative Suite or Canva is preferred.
• Experience using Emma or another Email Service Provider is preferred
• 2 - 4 years of communications experience in the nonprofit sector
• Expert written and verbal communication skills, including storytelling and the ability to present to diverse audiences
• Proven mastery of writing for various platforms, print and online
• Excellent attention to detail
• Strong project management skills
• Demonstrated ability to problem-solve
• Demonstrated understanding of data metrics and how to generate, read, and use data reports to inform strategies and decision-making
• Proficiency in all Microsoft Office applications
• Experience with website CMS is preferred, especially WordPress
• Commitment to the mission of Brooklyn Community Services

BCS is an Equal Opportunity Employer. Auxiliary aids and services are available upon request to individuals with disabilities.