Digital Communications Manager

The Public Affairs Alliance of Iranian Americans (PAAIA) is seeking a Digital Communications Manager to work with the Executive Director and other senior staff towards implementing the organization’s communications goals. The candidate will also provide general staff assistance in a variety of areas including some office management responsibilities.

The Digital Communications Manager will be responsible for creating and engaging, on-trend social media content about relevant issues on PAAIA’s various social media channels, websites, and public relations messaging outlets. This role plans, curates, and manages content that will optimize our platforms and increase engagement. The ideal candidate will be skilled in communication planning, storytelling, and writing with commitment to editorial excellence and innovation.

This is a full-time position of 40.0 hours per week. Employee must be in the DC area and know that staff will be moving to on-site during 2025. Work will occur on some weekends and occasional travel is required.

Responsibilities

• In consultation with the Executive Director, develop and implement an integrated, organization-­wide communications plan to broaden awareness of our work and brand identity across key stakeholder audiences (members, key influencers, public officials, the media), in alignment with the organization’s strategy
• Work with PAAIA staff to recognize internal and external communications opportunities, and define and execute appropriate strategies to support our overall mission
• Execute all copy intended for public consumption to ensure its alignment with the strategic communications plan: bi-weekly electronic newsletter, policy statements, all social media platforms, research reports, letters to the editor, reports, op-eds, press releases, fact sheets, media advisories, talking points, etc.
• Develop and execute all print and branded materials
• Curate content and increase audience engagement on PAAIA’s website and social media channels
• Maintain and regularly update websites, ensuring the sitemap and posts are optimized
• Plan and implement a social media calendar with daily content and specific campaigns on Facebook, Instagram, and Twitter, as well as other platforms including YouTube and LinkedIn as appropriate
• Regularly review reports on social media performance and use the data to make recommendations on social media strategy to optimize content
• Stay up to date with latest social media and digital best practices and digital marketing trends, capturing and sharing learning
• Conduct research and analysis and write reports, policy briefs, and other publications for dissemination
• Manage databases used for policy priorities and tracking legislative meetings
• Follow relevant policy developments, identify important issues, and provide analysis to internal staff
• Oversee aspects of office management and planning in alignment with our overall operating calendar
• Other duties as assigned

Qualifications

• Bachelor’s Degree, preferably in public relations, communications, public relations, international affairs, political science, or a related field
• 2-4+ years’ experience in a communications role
• Excellent writing, communication, and research skills
• Experience with Microsoft Office Suite, Mailchimp, Wix, Wordpress, Adobe Creative Suite, and other digital communications tools
• Experience managing projects and multi-tasking in a fast-paced environment
• Must be a reliable and resourceful self-starter with superb organizational skills
• Be able to work independently and within a team setting with positive attitude and professional demeanor
• Exceptional storytelling and writing skills for social media, with ability to express complex ideas creatively and succinctly
• Some knowledge of Iran and the Iranian American community is preferred

Organization

The Public Affairs Alliance of Iranian Americans (PAAIA) is a nonprofit, nonpartisan organization that serves the interests of Iranian Americans and represents the community before U.S. policymakers and the American public at large. We work to foster greater understanding between Iranian Americans and the broader society in the United States, expand opportunities for the active participation of Iranian Americans in the democratic process at all levels of government and in the public debate, and provide opportunities for advancement for our next generation. PAAIA initiatives include the Civic Leadership Program which empowers young Iranian Americans to become civically engaged.

You can find more information about PAAIA at paaia.org.

This position is competitively salaried, commensurate with experience, and includes medical benefits.

Job Type: Full-time

Pay: From $60,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Weekends as needed

Application Question(s):

• Have you sent a cover letter to info@paaia.org? Please submit a cover letter.

Education:

• Bachelor's (Required)

Ability to Relocate:

• Washington, DC: Relocate before starting work (Required)

Work Location: Hybrid remote in Washington, DC