Digital Content Coordinator (Gregory) in Salt lake city

Who We Are

Since 1977, Gregory Mountain Products has been a legacy brand in the outdoor industry and our products are sold in over 45 countries. We are a global leader in backpacking, hiking, everyday adventure and active travel products. We believe that exploration is all about the spirit and drive to make your life what you want, and our mission is to build gear you can trust to take you there. We have received countless innovation and product awards over the years, but most importantly our packs have been worn on millions of adventures and helped create a million smiles along the way.

The Digital Content Coordinator is responsible for organizing and distributing all marketing photography, video, and copywriting content. The role ensures a smooth, accurate, and efficient workflow of marketing content and data between Product, Marketing, and Sales teams, including the management of third-party content management platforms and internal data management processes. They will also plan an important role in content creation for print, digital, and social assets by supporting pre-production planning and content creation.

CONTENT MANAGEMENT

Photo and Video Content Management: Owns and maintains all photo and video files, naming conventions, tags, organization and manages uploads to third-party asset management platforms.

Copywriting and Data Management: Acts as the bridge between Product Line Management and Marketing for product copy and specifications, including organization, proofing and upload to third-party asset management platforms.

Digital Content Distribution: Manage the distribution of content to internal teams including asset portal organization

Photo & Video Shoot Coordination: Supporting role on logistics and coordination of photoshoots and maintains detailed calendars and timelines as well as sales and photography sample management.

Content Creation: Supports the content and media teams by assisting with content creation needs.

ACTIVATION TEAM SUPPORT

Direct to Consumer: Maintain calendars, provide assets, manage website corrections, and ensure accurate brand and product representation on Gregory’s owned websites

Key Account Asset Management: Audit assets to ensure accurate brand representation and to ensure that accurate photo, video, and copy assets are being used to communicate to our end- consumers effectively

Event Support: Occasional logistics and event support when needed, for company events and for Marketing Activation team.

ADMINISTRATIVE

Marketing Operations: Works closely with Director of Marketing and Content Manager to manage and maintain marketing calendars, project tracking, and meeting agendas and notes.

Manages Invoices: Submits and processes invoices in accordance with company policy and processes

Tracks Budget: Maintains budget file for Director of Marketing

Why You’ll Love Working Here

Our North America office is located just a few miles south of downtown Salt Lake City at the base of the Wasatch Mountains, giving our small, tight-knit team amazing access to world-class hiking, biking, fishing, skiing and snowboarding within a stone’s throw of the office. With 360-degree views and open windows, you can enjoy the fresh air and you can feel the energy of the mountains all around you.

At the risk of giving the ole sales pitch, we are proud of our culture at Gregory, so why not tell you about it. The work environment is fun and dynamic, with no shortage of learning opportunities due to our highly collaborative environment. We have a work-hard, play-hard mentality and are supportive of finding a healthy work/life balance. When it comes to professional development, our high employee retention rate and tenured team is the best indicator that there is no shortage of opportunities to learn and grow. We are fortunate to have a passionate and supportive parent company, Samsonite, a world leader in the travel space, which provides financial stability and allows us to pay competitive salaries with great benefits. At the end of the day, we put a lot of value on each and every one of our team members.

What We Value

We are a product-driven company, so we place a huge amount of value in high quality design, craftsmanship, materials, and responsible sourcing. We care about our outdoor playgrounds and the future of the planet, so we seek out environmentally conscious innovation and take real, science-based steps to measure and reduce our overall footprint. We believe in the incredible physical and mental health benefits we acquire from spending time outdoors. We seek to foster aspiration without intimidation, and we welcome all adventurers.

Our passion drives us to ensure every one of our products bears the mark of our hands-on, ground-up effort to curate new ideas, materials and technology to deliver something that is uniquely Gregory. This ingenuity and passion-driven mission can be felt beyond our products across all aspects of the company. It informs the style in which interact with our customers, our consumers, and our community. No matter how our consumers define adventure or wherever their curiosity leads them, it’s our job to enhance and empower their experiences.

Gregory is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants, associates, customers, and other individuals are treated with dignity and respect free from unlawful harassment, discrimination, or retaliation.

Digital Content Coordinator (Gregory)

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