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Digital Marketing, Blogging & Social Media Intern - Virginia

Full Time Oakton, VA, United States of America
nan - nan (Hourly) Added 11 hours, 14 minutes ago
Summary

LOCATION

On-site at Headfirst Summer Camps locations

QUALIFICATIONS

Currently enrolled at an accredited undergraduate institution, with preferred majors in business, communications, English, marketing, photography, or public relations; experience with Canva, Photoshop, Premiere Rush, DSLR photography/videography, and social media platforms.

RESPONSIBILITIES

Package and promote camp experiences via blog and social media, create engaging content, capture camper activities, assist in marketing material development, represent the Headfirst brand, and actively engage in team responsibilities and communication.

INDUSTRY

Summer Camps and Youth Programs

SHORT DESCRIPTION

Intern will manage digital marketing and social media for Headfirst Summer Camps, promoting camper activities and engaging families through content creation in a fun, dynamic camp environment.

The Position:
The Digital Marketing, Blogging & Social Media Intern, aka “The Blogger,” works on-site daily at one of our award-winning Headfirst Summer Camps locations. The Blogger is responsible for packaging and promoting the camp experience to enrolled families via a camp blog and various social media channels that are updated throughout the day with photos, videos, and captions to give families insight and visibility into their camper’s activities. A successful team member will possess excellent communication skills and the attention to detail necessary to create exceptional work products representative of the Headfirst Companies’ brand.
. Camper ages: 3-12 years old

Activities include: art, story time, sports, music, moon bounce, playground, STEM, aquatics, court and field sports, team building, snack, lunch, group games

Schedule:

  • In-season: (late June through August): 8:00 am – 3:00 pm Monday – Friday
  • One day of pre-camp training takes place at Headfirst Headquarters in Washington, DC in June


Compensation:
$15/hr



What You'll Do:
What You’ll Do:
  • Bring Our Brand to Life
    • Become a brand master of Headfirst Companies and Headfirst Summer Camps
    • Collect content on day-to-day activities while adhering to proper safety, privacy, and photography policies to give parents and families insight into the camp day and activities
    • Upload posts to the blog site and Headfirst social media channels while creating captions and content for posts
    • Capture the diversity of campers and programming activities on the blog and in social media posts
    • Provide insight for enrolled families on programs, policies, and procedures through the blog
  • Develop Your Brand Skills
    • Create varied forms of social media content – both written and multimedia – to engage enrolled and prospective camp families, as well as other stakeholders and online audiences
    • Adhere to Headfirst Summer Camp brand guidelines while creating original content utilizing premade branded elements
    • Assist in the development of print and online marketing materials as needed
    • Express Headfirst Companies ethos, mission, and brand through consistent and compelling content updates
  • Handle the Curveballs
    • Be open-minded and willing to get out from behind the camera especially when camper emotional or physical safety, or development is at stake
    • Take on additional responsibilities & tasks as identified or requested by Headfirst leadership
  • Represent Headfirst for Families & Facility Partners
    • Represent the Headfirst brand daily to families at carpool and school facility partners and guests throughout the summer by being enthusiastic, hands-on, and in uniform
    • Actively participate in our efforts to take care of our camp facility and community
  • Be an Active Member of the Camp Team
    • Arrive on time, communicate schedule changes promptly, be a loyal and consistent team member who shows up for the campers and your team
    • Execute morning and afternoon carpool as a key player, welcoming each family to camp by name with fantastic dance moves and coordinated carpool procedures
    • Participate in weekly post-camp meetings with your fellow interns at other camp locations to trade feedback and best practices.

About You:
About You: Currently enrolled at an accredited undergraduate institution.
  • Experience:
    • Majors in business, communications, English, marketing, photography, and public relations viewed favorably.
    • Experience working in Canva, Photoshop, and Premiere Rush (or an equivalent video editing software) preferred
    • Experience with photography/videography with a DSLR camera preferred
    • Proficiency in social media, including Instagram, Facebook, and Twitter.
    • Demonstrated verbal and written communication skills.
  • Must be able to:
    • Work around small children including, sitting, standing, running, and climbing stairs for the full day.
    • Work in hot and outdoor environments while actively supervising campers and participating in dynamic activities for extended periods of time.
    • Lift and carry up to 30 pounds occasionally.
    • Committed to adhering to Cell-Phone Free policy, powering down and putting away cell phones in a locked pouch for the duration of your shift.

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