Digital Marketing Manager

Digital Marketing Manager

Are you passionate about creating impactful digital marketing strategies and leveraging data to drive business growth? Dynamic Quest is seeking a skilled Digital Marketing Manager to own and manage key areas such as SEO, SEM, website administration in WordPress, and our use of HubSpot as a Marketing CRM. You will lead efforts to optimize digital campaigns, enhance user experience, and deliver measurable lead-generation results across all digital platforms.

Responsibilities:

• Drive the strategy, development, and execution of digital marketing initiatives, focusing on SEO, SEM, and paid media campaigns.
• Administer and maintain the company’s WordPress website, ensuring optimal performance, user experience (UX), and alignment with brand standards.
• Manage and optimize campaigns within the CRM (HubSpot), including email marketing, automation, and lead nurturing workflows.
• Utilize analytics tools such as Google Analytics, SEM Rush, and HubSpot Reporting to track and report on digital performance metrics (KPIs and ROIs).
• Lead website updates, including content creation, performance monitoring, and functionality improvements.
• Collaborate with internal teams and external agencies to create and execute effective digital campaigns across various channels, including display and paid social.
• Partner with product and marketing teams to develop tailored digital strategies for product launches, promotional events, and long-term campaigns.
• Implement and continuously improve digital best practices, workflows, and processes to ensure efficiency and effectiveness.
• Monitor and analyze trends, user behavior, and campaign results to recommend data-driven optimizations and improve user experience.
• Develop and oversee budgets for digital campaigns, ensuring resource allocation aligns with business goals.

Qualifications:

• 5+ years of experience in digital marketing, including strategy and execution of SEO, SEM, and paid digital media.
• Proficient in website management using WordPress and familiar with modern CMS platforms like HubSpot.
• Hands-on experience with HubSpot for CRM management, email campaigns, and marketing automation.
• Strong analytical skills, with experience turning data into actionable insight.
• Proven ability to manage multiple projects in a fast-paced environment.
• Deep knowledge of digital marketing trends and best practices, including paid media, social media, and e-commerce strategies.
• Excellent communication skills, with a collaborative mindset and ability to work across teams.

Preferred Skills:

• Experience with advanced SEO/SEM tools and techniques, including keyword analysis and paid search strategies.
• Expertise in UX optimization for websites, including driving KPIs like site traffic, conversion rates, and average order value (AOV).
• Expertise in paid advertising (SEM, display, social), including creation and ongoing maintenance optimization for revenue growth.
• Experience in HubSpot, WordPress, Google Ads, LinkedIn, SEM Rush / Ahrefs or other like platforms.
• Ability to synthesize data into actionable insights and strategic recommendations.

Dynamic Quest offers a full benefits package to include:

• • Employee Medical, Dental and Vision Insurance

• • Employee Short Term & Long Term Disability

• • Employee Life Insurance

• • PTO

• • Paid Holidays

• • 401(k) Plan with Company match

• • Employee Tuition Reimbursement

• • AFLAC

• • Quarterly Bonus Program

Our Commitment - Dynamic Quest is dedicated team of technology experts covering nearly every aspect of IT, serving clients across multiple industry verticals. Our advice and service is always strategically focused on furthering our clients business goals.