Digital Marketing Manager (Remote/Hybrid)
LOCATION
Remote, with preference for candidates located in Utah, with consideration for applicants in Arizona.
QUALIFICATIONS
Bachelor's degree in Marketing, Business, or a related field; 3+ years of PPC advertising experience (B2B preferred); proven success in creating and managing Meta campaigns; strong analytical, written communication, and problem-solving skills; proficiency with CRM systems, particularly HubSpot.
RESPONSIBILITIES
Manage and optimize PPC campaigns, oversee high-volume job postings, launch new marketing channels, collaborate with various marketing partners, implement A/B testing, track and analyze performance metrics, report on KPIs, and enhance marketing efficiency.
INDUSTRY
Automotive Recruiting
SHORT DESCRIPTION
Seeking a talented Digital Marketing Manager to build the marketing department at AutoMarket, focusing on PPC management and other innovative marketing strategies in a remote work environment.
AutoMarket, an emerging leader in the automotive recruiting space, is seeking a talented and ambitious Digital Marketing Manager to join our growing team. This position offers the rare and exciting opportunity to not only help build our marketing department but also play a pivotal role in our transition from a quickly growing startup to an industry leader. Then, as we grow, advance into a leadership role in the management of our marketing department.
KEY RESPONSIBILITIES
- Ad Management: Develop, manage, and optimize PPC campaigns (starting with Meta) to drive results for both client services and business growth.
- Client Services: Regularly post and manage a high volume of online job postings on platforms like Indeed utilizing established templates and guidelines.
- New Channels: Launch and manage additional marketing channels (like email campaigns, blogs, newsletters, etc) to expand our marketing reach.
- Collaboration: Coordinate with marketing partners and contractors including copywriters, designers, SEO agencies, developers, etc to efficiently execute strategies.
- Optimization: Optimize and scale both new and existing marketing strategies to enhance efficiency and maximize performance
- A/B Testing: Implement systematic A/B testing processes to refine ad performance, targeting, and messaging.
- Analytics: Track and analyze key performance metrics to gauge the efficiency of marketing channels and drive strategic decision-making.
- Reporting: Report KPI’s and provide data-driven insights and recommendations to enhance performance.
REQUIREMENTS
- 3+ years experience in PPC advertising minimum (B2B preferred)
- Demonstrated success creating and managing Meta campaigns
- Bachelor's degree in Marketing, Business, or a related field
- Proven ability to self-manage and maintain productivity while working remotely
- Strategic thinker with a hands-on approach and strong problem-solving abilities
- Strong analytical skills and demonstrated data-driven decision-making
- Stellar written communication skills with the ability to craft engaging ad copy
- Ability to follow through with all assignments in a timely manner
- Extremely organized, proactive, and high attention to detail
- Proficiency with CRM systems (we use HubSpot)
WHY JOIN OUR TEAM?
- Competitive Base Pay + Bonuses/Incentives
- Work From Home w/out Micromanagement
- Unmatched Career Advancement Opportunities
- 5-Day Work Week w/ No Weekends
- Paid Vacation/PTO + Paid Holidays
- Medical, Dental, 401(k), & Life Insurance Benefits
- Home Internet/Equipment Allowance
- Gym Membership Reimbursement
- Casual, Positive, & Low-Stress Work Environment
- Regularly Utilize Cutting-Edge Software and Tools (Including AI)
- Healthy Work-Life Balance w/ Flexible Work Schedules
- And So Much More!
This is a full-time remote position, with a maximum of one day per week in-person collaboration or training. Candidates located in Utah are preferred, with consideration for applicants in Arizona.
ABOUT US
AutoMarket is an innovative and forward-thinking online marketing agency specializing in recruitment solutions for the automotive industry. We’re a tight-knit, fast-moving team that evolves quickly, sets big goals, and works tirelessly to achieve them. From large dealership groups to independent repair shops - we help hundreds of businesses within the auto industry find and hire top talent utilizing state-of-the-art software, strategies, automation, and data analysis.
By combining constant innovation with tried-and-true systems, we create extraordinary results for our clients—and unmatched career opportunities for our team members. If you’re interested in making a real impact, building something meaningful, and growing alongside a thriving business – we’d love to chat!
Job Type: Full-time
Pay: $70,000.00 - $90,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Professional development assistance
Schedule:
- 8 hour shift
- Monday to Friday
- No nights
- No weekends
Experience:
- Facebook Advertising: 3 years (Required)
- Digital marketing: 4 years (Required)
Experience:
- Facebook Advertising: 3 years (Required)
- Digital marketing: 4 years (Required)
Location:
- Utah (Required)
Work Location: Remote
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