Digital Marketing Specialist
LOCATION
Remote
QUALIFICATIONS
Experience in social media marketing, proficiency in Adobe, Canva, and CapCut, knowledge of PPC and SEM, email marketing, content management, conversion rate optimization, and basic graphic design skills.
RESPONSIBILITIES
Identify and implement new digital marketing strategies, improve website efficiency, create and optimize landing pages, plan social media campaigns, develop content and email marketing campaigns, analyze performance metrics, and collaborate with marketing team members.
INDUSTRY
Digital Marketing
SHORT DESCRIPTION
Seeking a digital marketer to manage marketing initiatives aimed at increasing web traffic and sales, leveraging SEO, social media, and email marketing best practices.
Job Overview
- Identify, recommend, and implement new digital marketing strategies and campaigns.
- Make recommendations and implement changes to improve website efficiency and performance.
- Create and optimize landing pages, following marketing best practices.
- Plan and execute social media marketing campaigns.
- Create website content and blog posts, and develop a content calendar.
- Develop email marketing campaigns and email blasts, and manage email lists.
- Review Google Analytics and metrics and use them to evaluate and improve marketing performance.
- Work with marketing specialists, strategists, and other members of the marketing team.
Job Qualifications and Skill Sets:
- Social media marketing on social media platforms including Facebook, Instagram, and LinkedIn
- Proficiency in Adobe, Canva, and CapCut, and other editing software.
- PPC marketing, including Google AdWords.
- Search engine marketing (SEM).
- Email marketing.
- Content marketing and content management.
- Conversion rate optimization.
- Email automation.
- Basic graphic design and infographic creation.
Our ideal candidate has detail-oriented analytical skills, high-quality communication skills, and the ability to work on a marketing team. If this sounds like you, Please apply and bring a digital or printed portfolio to the interview showcasing your marketing work.
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