Digital Marketing Manager

We’re seeking a dynamic Digital Marketing Manager to join our top-performing real estate team, focusing on harnessing AI tools and automation to drive engaging digital campaigns and optimize customer interactions. This role requires proficiency in digital content creation, social media marketing, and an understanding of AI-driven tools to scale marketing efforts across multiple clients. The ideal candidate will be creative, data-driven, and highly skilled in asset creation and campaign automation, with the capacity to manage and optimize various digital channels. social media, collateral, and other communications accurately reflect our brand.

Put your creative side to work for us and you’ll find a fun working environment plus paid time off, benefits and employee discounts. If you’re ready to join a progressive and growing team that values every member’s input, let's connect today!

Job Responsibilities

• Develop Video Content
• Serve as Team Social Media “Hype Person” through energetic personality and extroverted tendencies to provide meaningful and engaging video content featuring agents and team atmosphere
• Utilize AI tools to create, manage, and optimize video content for campaigns, focusing on real estate trends, listings, and market updates.
• Develop and implement engaging social media strategies, leveraging AI insights to enhance content relevancy and audience targeting.
• Create scalable campaign assets that can be adapted for multiple clients and platforms.
• Automation and Scaling
• Design and implement automation strategies for email marketing, and database content distribution, ensuring seamless workflows.
• Replicate successful digital campaigns across multiple clients with an emphasis on AI-enabled tools for efficiency and scalability.

• Implement Chatbot feature on website entities and continuously analyze chatbot interactions for optimization, ensuring a seamless and engaging user experience.

• Digital Management

• Oversee YouTube channel management, including video production, optimization, and audience engagement.

• Google Advertising Management

• Create and optimize Google Ads and Local Services Ads campaigns for lead generation and increased reach.
• Regularly monitor and adjust ad performance, ensuring budget efficiency and high ROI.

Preferred Qualifications:

• Proficiency in using AI-based digital marketing tools.
• Experience with Google Campaigns, including Google Ads, Google Business Profiles, and Local Services Ads.
• Background in content creation and video marketing, with strong familiarity in asset creation and digital management.
• Demonstrated ability to work in a fast-paced, team-oriented environment with a strong eye for detail and creativity.
• Bright, upbeat, energetic and have strong communication skills
• Develops innovative forward design concepts

This role combines the excitement of real estate with cutting-edge digital marketing technology, making it ideal for a candidate who’s ready to lead digital innovation in a fast-paced team environment.