Director Brand Marketing & Advertising (Mgm National Harbor)

The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

THE JOB:

The Director of Advertising and Brand Marketing is responsible for executing comprehensive strategies and tactics to achieve organizational goals. This role integrates with all disciplines within the department to ensure a cohesive 360-degree communications strategy. The Director will oversee project management for advertising campaigns and manage the day-to-day advertising efforts for a major resort property, ensuring all deliverables are completed on time and within budget.

THE DAY-TO-DAY:

• Partner with the VP of Marketing to implement the annual advertising plan, aligning campaigns with company goals.

• Oversee advertising efforts across print, broadcast, and digital channels to drive brand awareness and traffic.

• Manage relationships with advertising agencies, media buyers, and vendors to ensure timely, high-quality deliverables.

• Negotiate contracts and oversee installation and maintenance of outdoor displays.

• Conduct and analyze marketing research to refine strategies and improve results.

• Prepare and manage the annual advertising budget, reporting monthly accruals and spend.

• Lead and develop the advertising and marketing team, including hiring, training, and performance management.

• Assess staffing needs and optimize job roles to align with department goals.

• Align advertising initiatives with the Strategic Plan, ensuring cohesive branding and collaboration with internal teams.

• Drive brand marketing, community partnerships, and public communications efforts.

• Approve photo and video shoots, ensuring content aligns with brand standards.

• Implement integrated marketing strategies to enhance guest engagement and business outcomes

THE IDEAL CANDIDATE:

• Bachelor’s degree or equivalent experience.

• 4+ years managing creative, process-oriented teams in fast-paced environments.

• Inspires high-performing teams and drives results.

• Works effectively with divisional leaders to meet goals.

• Delivers strategic initiatives with precision.

• Creative, process-driven, and adaptable under pressure.

• Strong communicator with a results-oriented mindset.

THE PERKS & BENEFITS:

• Wellness incentive programs to help you stay healthy physically and mentally

• Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more

• Free meals in our employee dining room

• Free parking

• Health & Income Protection benefits (for eligible employees)

• Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

VIEW JOB DESCRIPTION:

https://mgmresorts.marketpayjobs.com/ShowJob.aspx?EntityID=2&jobcode=19449

Pay Range:

The typical pay range for this role is:

Minimum - Maximum

$113,600.00 - $189,300.00

Please keep in mind that this range represents the pay range for all positions in the job grade within which this position falls. The actual salary offer will take into account a wide range of factors, including location.

This position is eligible to participate in the Company’s incentive plan.

Eligible employees have the opportunity to participate in medical, dental, vision, and life insurance plans as well as 401(k) and time off plans. Specific program offerings vary by eligibility factors such as geographic location, employment status, and union membership.

Are you ready to JOIN THE SHOW? Apply today!