Director Fsop Strategy
LOCATION
Not specified
QUALIFICATIONS
Minimum of 10 years of sales experience in retail and bottler-driven environments; Bachelor's Degree in Business, Marketing, or Finance; excellent communication skills; proficiency in Excel, Word, PowerPoint, and Power BI; flexibility to travel as needed.
RESPONSIBILITIES
Develop and execute strategies for integrating and managing the FSOP business; oversee Call Center management; align with MEC BU FSOP sales teams; work with Supply Chain for customer support; develop pricing strategies; collaborate with Customer Marketing; and ensure alignment of local and national goals.
INDUSTRY
Beverage and Food Service
SHORT DESCRIPTION
The Director-FSOP Strategy is responsible for leading sales efforts across various teams to set and drive business priorities in the FSOP channel, ensuring effective strategy implementation and management.
The Director-FSOP Strategy is a key leader on the FSOP HQ Sales Team. This sales leader is responsible for working collaboratively across multiple organizations including MEC HQ Sales, BU Sales Operations, Shopper Marketing Teams, MEC Customer Strategy Teams, KO Bottlers, as well as CCNA Sales Teams. The Director-FSOP Strategy will be the strategic sales leader accountable for setting and driving MEC’s priorities, goals and objectives across a number of key business drivers in the FSOP channel to include My Coke platform, Call Center strategy and programming, Key Account pricing, Local ARTM alignment, Supply Chain integration, Innovation Forecasting, New customer roll out planning, Data platform creation, implementation, and tracking, and Commercial alignment on Channel priorities.
Essential Job Functions:
- Develop and execute a comprehensive strategy to effectively and timely integrate and manage the FSOP business via the My Coke Platform both with national customers and local campaigns
- Own the overall strategy and priorities inclusive of creative materials for managing our business via the Call Centers. This would include both Tampa/Tulsa call centers as well as bottler owned call centers
- Align with MEC BU FSOP sales teams and bottler partners to implement strategies delivering results through the abovementioned customer interfaces
- Work closely alongside the Vice President of FSOP to develop overarching strategies for key competencies within the FSOP channel
- Develop, build, and effectively communicate the Local ARTM strategy throughout the organization. This will include input and alignment from MEC BU team, bottler partners, and national customer leads to ensure pricing and strategy alignment across all customers
- Align with and communicate internally with the Supply Chain team to be able to effectively support team members that manage direct business customers
- Work with HQ Sales team to develop new account communication plan to ensure all new business opportunities are effectively commercialized and communicated
- Ensure that customer pricing is communicated out through the proper channels; both internally and externally once approved by bottlers and that all pricing is set up properly
- Align with Customer Marketing as needed to develop collateral and/or program elements needed to support volume/distribution driving initiatives across My Coke, Call Center and local ARTM platforms
- Work with both CCNA and bottler owned call centers to ensure there is a uniformed approach to selling the Core Monster SKU’s as opposed to selling their favorite SKU’s
- Collaborate with BU Sales Ops team to ensure “local” goals/priorities for My Coke and Call Centers are aligned with “national” goals/priorities
- Develop, direct, and align on FSOP Channel Commercial strategies and priorities that will be executed during Focus Periods
Position Requirements:
- Minimum of 10 years of sales experience in a retail and bottler driven sales environment.
- Experience within the beer, soft drink and/or energy drink categories provides added knowledge and perspective
- Bachelor’s Degree or equivalent experience, preferably in Business, Marketing or Finance
- Demonstrated track record of sales management achievement, brand building and team building
- Excellent verbal and written communication skills
- Experience within the non-commercial and commercial foodservice channel; comfortable making presenting to all levels of decision makers
- Ability to establish good relationships and credibility with new customers; ability to work collaboratively at all levels
- Excellent at managing time, priorities and expenses
- Ability to demonstrate a high sense of urgency to complete projects, plans and assignments
- Able to work independently while being a team player
- Ability to represent the company in a professional manner
- Proficiency using Excel, Word, PowerPoint and Power BI
- Experience with forecasting, Nielsen/IRI, POS, Inventory reports, P&L Management and Customer Joint Business Planning
- Flexibility to travel as needed
- Successful sales track record; brand and team builder
- Demonstrated ability to develop an effective sales and distribution strategy; developed plans to support the strategy; ensured execution of plans.
Base Pay Range: $143,726 - $191,635 (+)
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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