Director Of Athletic Marketing
LOCATION
Richmond Campus, Eastern Kentucky University
QUALIFICATIONS
Bachelor's Degree, 3 years of work-related experience in marketing or a related field.
RESPONSIBILITIES
Develop and implement marketing plans for all sports, promote EKU's brand within campus and community, apply digital and creative trends to enhance engagement, support game day operations, and complete additional office duties as assigned.
INDUSTRY
Higher Education / Intercollegiate Athletics
SHORT DESCRIPTION
The Director of Athletic Marketing will coordinate and implement marketing strategies to boost EKU athletics' visibility, enhance fan engagement, and contribute to a positive game day experience.
Eastern Kentucky University
Title: Director of Athletic Marketing
Position Type: Fulltime Staff
Search Type: External - minimum 7 days
Department: 90R000 - Intercollegiate Athletics
Division: 6R1000 - Intercollegiate Athletics
Position Location: Richmond Campus
Driver Classification: Driver
FLSA: Exempt
Schedule Type: Full Time (37.5 hrs per week or more)
Hours Per Week: 37.5
Additional Schedule Details:
Posted Salary Grade: Exempt - 46
Retirement: KTRS
Contact Person: Corey Neal
Job Summary/Basic Functions
The Director of Athletic Marketing reports directly to the Senior Associate AD for External and is responsible for the development, coordination, and implementation of the EKU athletics marketing objectives through comprehensive marketing plans. This position promotes EKU's brand by building strong campus and community awareness while applying current digital and creative trends to enhance engagement. Additionally, the Director supports game day operations to ensure a positive fan experience and contributes to the overall success of the athletics department.
Minimum Qualifications
Education: Bachelor's Degree
Experience: 3 years work related experience
Licensure & Certifications:
Preferred Qualifications:
Job Duties:
- 50% - Develop, Implement and Execute Marketing Plans Create and implement marketing plans for all sports. - (Essential)
- 20% - Brand Awareness
- Promote EKU's brand consistently and heavily within campus and the community - (Essential)
- 15% - Digital and Creative Content
- Understand trends within the digital and creative space and apply them to EKU Athletics - (Essential)
- 10% - Game Day Operations Support
- Support marketing efforts during the game day experience for all home sports - (Essential)
- 5% - Supports the office functions by completing all other duties assigned. - (Essential)
Sponsorship: Visa sponsorship will be considered on a case-by-case basis, depending upon the needs of the unit, available sponsorship budget, and the qualifications of the candidate.
Funding Source: Institutional
Open Until Filled: Yes
Special Instructions:
AA/EEO Statement
Eastern Kentucky University is an Equal Opportunity employer and educational institution and does not discriminate on the basis of age (40 and over), race, color, religion, sex, sexual orientation, gender identity, gender expression, pregnancy, ethnicity, disability, national origin, veteran status, or genetic information in the admission to, or participation in, any educational program or activity (e.g., athletics, academics and housing) which it conducts or any employment policy or practice.
Background Check Statement
Offers of employment are contingent upon satisfactory background check.
To apply, please visit: https://careers.eku.edu/jobs/director-of-athletic-marketing-richmond-campus-kentucky-united-states
jeid-40954b159626634ba14f3306d0622128
Tailor Your Resume to Match this Job!
Share with Friends!
Similar Jobs
Playfly Sports
Kent School
University of Indianapolis
Norfolk State University
GN Store Nord A/S
adidas
Harvard University
ForeverLawn, Inc.