Director Of Digital Production
LOCATION
Hybrid remote in Philadelphia, PA 19107
QUALIFICATIONS
Creative and skilled individual with experience in digital media trends, team management, social media strategy, and content creation.
RESPONSIBILITIES
Lead strategic digital production efforts, manage social media and content strategies, develop and implement editorial calendars, collaborate with clients and team members, oversee performance reporting, and mentor team members.
INDUSTRY
Marketing and Communications
SHORT DESCRIPTION
Seeking a Director of Digital Production to manage high-quality content across digital platforms, drive engagement and brand awareness, and lead a dynamic marketing team.
Slice Communications
Job Description
Director of Digital Production
Purpose
We seek a creative and highly skilled Director of Digital Production to join our dynamic marketing team.
The ideal candidate will have a passion for storytelling, a keen eye for detail, and a strong understanding
of digital media trends. As a Director of Digital Production, you will create, manage, and optimize
high-quality content across various digital platforms to drive engagement, brand awareness, and
customer loyalty.
Accountabilities
● Strategic Leadership & Client Management
● Team Management & Development
● Social Media & Content Strategy Execution
Department: Work Excellence
Reports To: Vice President of Digital Marketing
Core Responsibilities
Strategy
● Participate in weekly Digital Marketing Team Meetings.
● Support First Cut Sessions by asking critical questions about social media marketing solutions.
● Provide strategic recommendations in internal account meetings.
● Identify strategic client opportunities across content, paid and organic social media, influencer
marketing, and other digital marketing avenues.
● Contribute to the social media section of strategy documents delivered to clients.
● Update strategies based on analytics and client success team recommendations.
Social Media Management
● Create and maintain community management plans for all social media clients, responding to all
audiences.
● Lead social listening efforts to engage in trends and timely conversations.
● Design and manage influencer marketing programs, including recruitment and interaction.
● Ensure social content is scheduled and published appropriately.
● Ideate and execute creative social media campaigns for each client.● Collaboration is key in this role. You will work closely with clients to execute social efforts in
partnership with the VP of Digital, fostering a team environment that values shared success.
Content Management
● Oversee the development and implementation of content and editorial calendars.
● Manage the creation of social media posts, ad copy, website copy, blogs, white papers, emails,
and other digital content.
● Partner with client subject matter experts, thought leaders, and content developers to support
content generation.
● Identify, engage, and manage content management partners, including photographers,
videographers, developers, designers, and event planners.
● Manage influencer and user-generated content programs, from design to implementation.
● Work closely with the creative team on multimedia or design content needs.
● Ensure all materials are delivered on time and within budget.
● Attend client events for content collection and real-time social media posting
Research, Trends, and Best Practices
● Collaborate with project managers to update process boards effectively related to social needs.
● Leverage existing best practices for client benefit.
● Research and evaluate new social media and digital marketing tools and technology.
● Identify opportunities from audience insights.
● Ensure accurate and timely reporting from social media efforts in collaboration with the
Analytics Director.
● Work with MarTech and Analytics Directors to design, optimize, and report on social media
advertising campaigns.
Leadership
● Participate in Strategy Team Meetings
● Support Client Strategy First Cut Sessions by asking critical questions related to digital marketing
solutions
● Participate in client update calls and meetings, providing strategic recommendations
● Provide inspired solutions to challenges and opportunities by educating clients on the best
digital marketing tools to meet their needs
● Identify opportunities for account growth, cross-selling, and upselling
Team Management
● Assist in the hiring, training, and reviews of the Content Production Team.
● Conduct weekly individual check-ins and lead larger team huddles with the content team.
● Facilitate internal team conversations on client work, ensuring alignment with project objectives.● Triage issues, set quarterly goals, and mentor and coach team members.
● Develop and share best practices among the team; push them creatively and strategically.
● Use project management software to monitor team members’ activities, to dos, client requests,
client deliverables, and other items.
● Oversee implementation to meet client goals, budgets, and deadlines.
● Develop and share best practices among the team; push them creatively and strategically.
● Set goals, evaluate, and report on the professional and skills development of social media
managers.
● Craft Standard Operating Procedure (SOP) documents and best practices to enhance team
efficiency and productivity.
● Report successes, progress, problems, developments, and challenges to the Vice President of
Digital Marketing.
The Great Teammate Commitment: Responsibilities of Great Slice Teammates
● Live out the Slice values when working with teammates and clients: Yes, And Energy; Copilot
Attitude; Goal-Oriented Focus; and Always Learning.
● Practice the 13 trust behaviors.
● Consider teammates’ and clients’ communication styles and preferences.
● Communicate about tasks, workload, and deadlines, and make sure task status is tracked to
ensure trusted communication with teammates. Ask for help prioritizing tasks if needed.
● Be open to new ideas, new possibilities, and change.
● Come to meetings prepared to participate, focus, and contribute value and perspective.
● Deliver high-quality work, and ask, if needed, for more information or other support to do so.
● Speak up and share perspectives and expertise, and take a constructive, solutions-focused
approach to interactions with teammates and clients.
● Listen with the intent to understand.
● Cheer on teammates and celebrate good work.
###
Job Type: Full-time
Pay: $70,000.00 - $79,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Life insurance
- Parental leave
- Retirement plan
- Vision insurance
Schedule:
- 8 hour shift
- Monday to Friday
Ability to Commute:
- Philadelphia, PA 19107 (Preferred)
Ability to Relocate:
- Philadelphia, PA 19107: Relocate before starting work (Preferred)
Work Location: Hybrid remote in Philadelphia, PA 19107
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