Director Of Facility Marketing

Make a Difference in the Lives of Others!

Join our team at Integrated Behavioral Health (IBH)! We realize that the strength of our practice is our exceptional staff. We are currently looking for an experienced, compassionate, and career-oriented Director of Facility Marketing.

Job Summary
The Director of Facility Marketing is responsible for driving the marketing strategy and efforts to promote IBH services to physician offices, skilled nursing facilities, and other healthcare providers. This role involves managing a team of marketing professionals, building and nurturing relationships with prospective clients, and integrating services into treatment plans. The Director plays a key role in business development by establishing and expanding referral networks, as well as overseeing facility retention.

Salary and Benefits

• Salary based on experience, starting pay no less than $70,000/year
• Health Insurance premiums are shared by IBH
• Dental Insurance
• Vision Insurance
• Short Term Disability provided
• Long Term Disability provided
• Life insurance provided
• Paid Time Off
• 7 Paid Holidays
• Contribution model 401k

Duties

• Identify and build relationships with prospective facilities, physicians and community stake holders to drive business growth.
• Obtain new contracts from facilities, initiating the onboarding process and facilitating onboarding admission meetings.
• Regularly report growth opportunities to IBH management, providing updates on new business prospects and service expansion.
• Monitor facility retention metrics and develop strategies to maintain satisfaction and ensure long-term service retention.
• Develop and maintain strong, ongoing relationships with facility staff to support contracted services and ensure retention.
• Work closely with the Facility Operations team to ensure the delivery of services as outlined in facility contracts, providing feedback and participating in issue resolution processes.
• Travel within a designated region to visit potential partner facilities and current contracts, with occasional overnight visits as needed.
• Collaborate with internal public relations team to align marketing and service delivery efforts. Create and implement marketing strategies. Oversee publicity activities, advertising campaigns, and customer engagement initiatives.
• Lead, mentor, and supervise a team of marketing professionals to achieve department goals and objectives.

Position Requirements

• Education: Bachelor's degree required.
• Proven Experience: 3 years working in long-term care or behavioral health industry; 2 years working in healthcare marketing, business development or related fields required.
• Excellent verbal and written communication skills
• Ability to work collaboratively in a fast-paced, dynamic environment.
• Ability and willingness to travel daily within the designated territory.
• Strategic thinking with a focus on driving business growth and service integration.
• Proficiency with Microsoft Office products (Word, Excel, Outlook, etc.). Familiarity with electronic medical record systems.

What We're Looking For

• A long-term partnership
• Strong character- integrity, honesty, adaptability, and quality of care

About IBH

Integrated Behavioral Health (IBH) is a thriving independent, regional practice of over 100 healthcare providers covering 7 hospitals, 11 outpatient clinics, and over 180 long-term care facilities across Southern Tennessee, Northern Alabama and Mississippi. Our providers are known for their professionalism and commitment to the provision of high-quality care.

Job Type: Full-time

Pay: $70,000.00 - $85,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• Day shift
• Monday to Friday

Work Location: In person