Black Desert Resort

Director Of Marketing

Full Time • Ivins, UT, United States of America

100,000 - 130,000 (Yearly) Added 4 days, 17 hours ago

Summary

LOCATION

Black Desert Resort, Ivins, UT (Onsite)

QUALIFICATIONS

Bachelor's degree in Marketing, Communications, Public Relations, or related field; advanced degree preferred, with a minimum of 7 years of experience in marketing and communications, including at least 3 years in a leadership role in luxury hospitality or tourism.

RESPONSIBILITIES

Develop and implement marketing strategies, lead digital and traditional marketing campaigns, oversee content creation, collaborate with sales teams, analyze campaign effectiveness, maintain brand identity, manage promotional materials, foster partnerships, mentor the marketing team, and participate in management meetings.

INDUSTRY

Hospitality and Resort

SHORT DESCRIPTION

The Director of Communications and Marketing will enhance the resort’s reputation and drive revenue by overseeing all marketing initiatives at Black Desert Resort, ensuring strategic messaging and brand presence across platforms.

About Us:

At Pyramid Global Hospitality, people come first. As a company that values its employees, Pyramid Global Hospitality is dedicated to creating a supportive and inclusive work environment that fosters diversity, growth, development, and wellbeing. Our commitment to a People First culture is reflected in our approach to employee development, employee benefits and our dedication to building meaningful relationships. Pyramid Global Hospitality offers a range of employment benefits, including comprehensive health insurance, retirement plans, and paid time off, as well as unique perks such as on-site wellness programs, local discounts, and employee rates on hotel stays. In addition, Pyramid Global Hospitality is committed to providing ongoing training and development opportunities to help our people build the skills and knowledge they need to advance their careers. Whether you are just starting out in the hospitality industry or are a seasoned professional, Pyramid Global Hospitality offers a supportive and collaborative work environment that encourages growth and fosters success, in over 230 properties worldwide. Join their team and experience the benefits of working for a company that values its employees and is committed to creating exceptional guest experiences.

Location Description:

Black Desert Resort, located in the stunning landscape of Southern Utah, offers a unique luxury experience amidst breathtaking natural scenery. Our resort features a championship 19-hole golf course designed by Tom Weiskopf, luxurious accommodations, and a variety of amenities including upscale dining options, a state-of-the-art conference center, spa, and retail options. We cater to discerning guests seeking a unique and high-end experience, offering them impeccable accommodations, world-class amenities, and an unforgettable stay. As a valued member of the Pyramid Global family, you'll enjoy comprehensive benefits, including a 401k with a company match and recognition programs tailored to celebrate your dedication. Join us at Black Desert Resort, where your career is not just a job but an immersive experience in a desert oasis that captures the spirit of Ivins, UT. Your journey toward a fulfilling career in this unique setting starts here. Welcome to a workplace as extraordinary as the landscape that surrounds it!

Overview:

Job Summary:

The Director of Communications and Marketing at Black Desert Resort is responsible for overseeing all marketing and branding efforts to enhance the resort’s reputation, drive revenue, and foster guest engagement. This role is essential in developing and executing strategic marketing campaigns and ensuring consistent messaging across all platforms. The Director of Marketing reports to the VP of Sales and Marketing and plays a key role in shaping the resort's public image and brand presence.

Job Specification:

Location: Onsite at Black Desert Resort

Shift & Schedule: Year-Round / Full Time

Pay Range: $100,000 - $130,000 This is the pay range we reasonably expect to pay for this position. Individual compensation decisions are based on a variety of factors.

Why Join Us:

Competitive Salary and Benefits: Comprehensive health insurance, retirement plans, employee dining room, paid time off, as well as unique perks such as on-site wellness programs, local discounts, and employee rates on hotel stays.

Dynamic Environment: Work in a luxurious resort setting with a focus on excellence in branding, marketing, and guest engagement.

Career Growth: Lead a key department with opportunities for professional advancement in the resort industry.

Job Responsibilities but not limited to:

Develop and implement comprehensive marketing and communication strategies to promote Black Desert Resort’s offerings, including accommodations, dining, and spa services.
Lead the execution of digital and traditional hotel marketing campaigns
Oversee all content creation, ensuring brand consistency and high-quality visuals across all platforms, including the hotel website and collateral materials.
Collaborate with the resort’s sales team and revenue management to develop marketing campaigns that drive bookings and increase occupancy rates.
Monitor and analyze the effectiveness of marketing campaigns, making data-driven decisions to optimize performance and maximize return on investment.
Maintain the resort’s brand identity by ensuring that all communication reflects the resort’s luxury positioning and core values.
Oversee the creation of promotional materials, including brochures, newsletters, and signage.
Help manage partnerships with local businesses, tourism boards, and other organizations to enhance brand visibility and create joint marketing opportunities.
Lead and mentor the marketing team, providing guidance and support to ensure high levels of performance and creativity.
Participate in key resort management meetings to align marketing strategies with the resort’s overall goals and vision.

Qualifications:

Preferred Qualifications and Skills:

Bachelor’s degree in Marketing, Communications, Public Relations, or a related field; advanced degree preferred.
Minimum of 7 years of experience in marketing and communications, with at least 3 years in a leadership role, preferably in luxury hospitality, resort, or tourism.
Proven track record of developing and executing successful marketing campaigns.
Exceptional writing, editing, and communication skills.
Ability to work efficiently under pressure, manage multiple projects, and meet deadlines.
Experience with branding and positioning in a luxury market.
Proficiency with marketing tools and software, including Google Analytics, CRM systems, and design software.
Strong leadership and team management skills.
Creative thinker with the ability to develop innovative marketing strategies.
Willingness to work flexible hours, including weekends and holidays, as required.

Compensation Range: The compensation for this position is $100,000.00/Yr. - $130,000.00/Yr. based on qualifications and experience.

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