Director Of Marketing
LOCATION
In person
QUALIFICATIONS
Proven experience in a senior marketing role, proficiency in digital marketing principles, content marketing, and social media marketing; familiarity with analytics tools like Google Analytics; strong creative skills using Adobe Creative Suite; excellent communication and leadership skills. A degree in Marketing, Business Administration, or a related field is preferred.
RESPONSIBILITIES
Develop and implement comprehensive marketing strategies, oversee digital marketing and content creation, manage advertising sales, ensure website optimization, create engaging content, analyze market trends, lead marketing campaigns for customer acquisition, design marketing materials, and monitor campaign performance metrics.
INDUSTRY
Marketing and Advertising
SHORT DESCRIPTION
Seeking a dynamic Director of Marketing to lead the team, drive brand growth, and implement innovative marketing solutions across multiple channels.
Overview
We are seeking a dynamic and experienced Director of Marketing to lead our marketing team and drive our brand's growth and visibility. The ideal candidate will possess a strong background in digital marketing, content creation, and advertising strategies. This role requires a strategic thinker with a passion for innovative marketing solutions and the ability to effectively communicate our brand message across multiple channels.
Duties
- Develop and implement comprehensive marketing strategies that align with the company’s goals and objectives.
- Oversee all aspects of digital marketing, content marketing, social media marketing, and online advertising.
- Manage advertising sales initiatives and collaborate with sales teams to enhance market reach.
- Website management, ensuring content is optimized for search engines and user engagement.
- Create engaging content across various platforms, including print advertising and digital media, to enhance brand awareness.
- Analyze market trends and consumer behavior to identify opportunities for growth and improvement.
- Lead the marketing team in executing campaigns that drive customer acquisition and retention.
- Design visually appealing marketing materials that resonate with target audiences.
- Monitor performance metrics of marketing campaigns, adjusting strategies as necessary to achieve desired outcomes.
Requirements
- Proven experience in a senior marketing role with a strong understanding of digital marketing principles.
- Proficiency in content marketing, social media marketing, and advertising sales.
- Familiarity with Google Analytics and other analytics tools to track campaign performance.
- Strong creative skills with experience using Adobe Creative Suite for design purposes.
- Excellent communication skills, both verbal and written, with the ability to present ideas clearly and persuasively.
- Strong leadership skills with experience managing a team of marketing professionals.
- Ability to work collaboratively across departments to achieve common goals.
- A degree in Marketing, Business Administration, or a related field is preferred.
Join us in this exciting opportunity to shape our brand's future through innovative marketing strategies!
Job Type: Full-time
Benefits:
- 401(k)
- Dental insurance
- Employee discount
- Health insurance
- Paid time off
- Vision insurance
Schedule:
- Day shift
- Monday to Friday
- Night shift
- Weekends as needed
Work Location: In person
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