Director Of Marketing (Law Firm - Stuart, Fl)

We are a reputable 20-attorney Plaintiff's Personal Injury Law Firm in Stuart, FL. We're looking for an EXPERIENCED Director of Marketing (or "Marketing Manager") to join our team!_ (This is a 100% "IN OFFICE position" - it is NOT remote)._

Ideal candidate would have 5 + years experience with Google Adwords / Pay Per Click, SEO, Google Local Services campaigns and online marketing platforms. You will help expand the firm's business and meet/exceed all monthly marketing goals!

We do not want "Social Media Managers" to apply. We outsource our social media ads so please read the description carefully below.

Key Responsibilities:

• Collaborate with senior leadership and vendors to develop and execute marketing strategies aligned with business objectives.
• Manage and optimize SEO, Google Ads, and Google Local Services campaigns with a minimum of 3 years of hands-on experience in these areas.
• Oversee internal or external teams working within these channels, ensuring accountability and alignment with performance goals.
• Lead vendor relationships, including hiring, managing, and, when necessary, terminating vendors to maintain high standards.
• Establish and maintain data collection systems across all marketing channels to drive informed decision-making.
• Analyze campaign performance and provide actionable insights to improve ROI and overall effectiveness.
• Translate complex marketing strategies and results into layman’s terms for stakeholders, ensuring clarity and alignment.
• Proactively identify opportunities to improve marketing efforts and implement innovative strategies.

Required Skills and Experience:

• A minimum of 3 years of experience in digital marketing, including SEO, Google Ads, and Google Local Services.
• At least 1-2 years of proven leadership experience, with the ability to manage vendor relationships effectively.
• Strong analytical and data-driven mindset, with the ability to organize and interpret performance metrics to guide strategy.
• Proven ability to set up and manage data tracking systems to ensure consistent performance monitoring.
• Excellent communication skills, capable of explaining the “hows” and “whys” of marketing decisions to non-marketers.
• Self-starter with a high level of autonomy and discipline, comfortable working alone and managing tasks without reminders.
• A collaborative mindset with the ability to work well with others while holding vendors and staff accountable.
• Strong focus on performance-driven results rather than solely on creative output.
• Familiarity with managing marketing budgets and allocating resources effectively.

COMPETITIVE BASE SALARY + BONUS + BENEFITS

Job Type: Full-time

Pay: $100,000.00 - $140,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Experience:

• Marketing: 3 years (Required)
• Google Ads: 3 years (Required)

Ability to Commute:

• Port Saint Lucie, FL (Required)

Work Location: In person