Morgan State University

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Director, Undergraduate Recruitment

Full Time • Baltimore, MD, United States of America

100,000 - 130,000 (Yearly) Added 1 day, 8 hours ago

Summary

LOCATION

Full Time at the University, Division of Enrollment Management & Student Success

QUALIFICATIONS

Master's degree required, with a minimum of five years of related experience in higher education recruitment, including three years in a supervisory role. Proficiency in CRM systems and successful outcomes in enrollment goals are essential.

RESPONSIBILITIES

Lead the development and execution of recruitment strategies for undergraduate students, manage recruitment staff, enhance partnerships with schools and communities, oversee market analysis and reporting, and ensure compliance with regulations and ethical standards.

INDUSTRY

Higher Education

SHORT DESCRIPTION

The Director of Undergraduate Recruitment is responsible for achieving enrollment goals through effective recruitment strategies, collaboration with departments, management of recruitment personnel, and data analysis.

Posting Details

Posting Summary

Job Title

Director, Undergraduate Recruitment

Division

Division of Enrollment Management & Student Success

Department

Office of Undergraduate Admissions & Recruitment

Work Status

Full Time

Position Category

Staff

FLSA

Exempt

Pay Range

Exempt

Salary Range

$100,000 - $130,000 / year

Fund Source

State Support

Job Summary

The Director of Undergraduate Recruitment plays a leading role in achieving the University’s enrollment goals by developing and implementing successful recruitment strategies for undergraduate freshman and transfer students, managing recruitment staff, collaborating closely with other EMASS offices, building and strengthening partnerships with internal and external partners, and collecting, analyzing, using, and reporting on admissions and enrollment data.

Job Duties

Recruitment

Strategizes, develops, and implements a comprehensive annual and longer-term undergraduate recruitment plan in consultation with the AVP for EMASS, the Director of Admission Operations, and internal and external partners. Components of the plan will include but are not limited to, the following: development of an inquiry pool through the use of student search services, college fairs and high school visits, high school and community college relations, use of the web and emerging technologies, digital marketing and communication strategies, effective use of CRM technologies, campus visit programs, publications, and correspondence. Anticipates and plans for emerging issues related to student recruitment.
Oversees the day-to-day execution of strategies and tactics to meet the University’s recruitment goals.
Leads the planning and execution of high-impact strategies, events, and programs to attract and enroll a highly qualified, talented, and diverse student body. Participates directly in recruitment events and travel as needed.
Manages the development of the prospect and inquiry pools, conversion, and yield aspects of the enrollment funnel and works closely with the Director of Admission Operations, who manages the funnel’s application processing and application review aspects.
Works closely with the Director of Admission Operations to ensure optimal student experience throughout the recruitment, application processing and review, admission, and onboarding process.
Supports the development and execution of the University’s financial aid leveraging strategy, working closely with the Director of Financial Aid, SVP for EMASS, and the AVP for EMASS in this effort.

Office Management

Recruits, recommends for hiring, trains, manages, coaches, and evaluates recruitment personnel. Develops and maintains job descriptions for assigned positions. Plans direct and delegates work to assigned staff.
Provides leadership for the professional development of staff as individual and team contributors to ensure high-quality staff performance. Cultivates a culture of collegiality, collaboration, and excellence.
Regularly engages in professional development to remain current in the field, such as self-directed professional reading, networking with colleagues, and participating in conferences and trainings.
Ensures that the Recruitment unit adheres to office, divisional, and institutional policies and procedures, federal and state regulations, and the ethical standards of NACAC and other professional associations. Establishes, implements, and evaluates office policies and procedures in consultation with the AVP for EMASS.

Building and strengthening partnerships

Proactively networks and collaborates with all levels of the university to build effective relationships that continuously enhance recruitment strategies and actions and ensure a superior experience for students at all stages of the recruitment process.
Represents the Office of Undergraduate Recruitment and EMASS on university committees, task forces, special assignments, and at internal and external meetings as needed.
Partners with the Office of Alumni Relations and Strategic Engagement to manage and enhance the Office of Undergraduate Recruitment’s domestic and international alumni recruiting network.
Establishes, maintains, strengthens, and expands partnerships with feeder high schools, school districts, community colleges, and external entities to continuously enhance Morgan’s visibility and recruitment efforts.

Planning and Reporting

Utilizes research and information technologies to conduct market analysis and forecasting, develop new markets, and create recruitment goals.
Provides leadership in planning, managing, and achieving the university’s strategic recruitment and enrollment goals. Collects, analyzes, and uses admissions and enrollment data to meet immediate and long-range university objectives.
Maximizes the use of technology to improve efficiency and enhance data-informed decision-making.
Remains current on innovative management tools, the competitive landscape, and best practices in the field. Maintains awareness of internal and external environmental trends and communicates those that may impact enrollment at Morgan. Recommends adjustments to admission policies and requirements.
Oversees the accurate tracking of off-site recruitment activities (high schools, college fairs, etc.), campus visits (including daily tours, open houses, yield events, etc.), goal progress, and other recruitment-related statistics; prepares regular reports for the AVP of EMASS on activities, funnel progress, visitor/event attendance, return on investment of various recruitment activities, and the effectiveness of the admissions communications flow. Makes mid-course corrections as needed to ensure that recruitment goals are met.
Communicates changes, statistics, and other information to the AVP of EMASS and, upon request, to other leaders and stakeholders, including academic leadership and other administrative and department heads.
Routinely assists the AVP of EMASS in the preparation of reports and delivers presentations as required to the University’s Cabinet, Board of Regents, and other entities.

Other duties as assigned

Requested Minimum Qualifications

Education:

Master’s degree required.

Experience:

Five (5) years of related experience in higher education recruitment.
Must have at least three (3) years of supervisory experience at the assistant director level or higher.
Experience in hiring, supervising, management decision-making, and team development is required. Record of successful outcomes in the development and achievement of enrollment goals.
Experience with and proficiency in the use of a CRM system to effectively manage data and drive outcomes.

Other Preferences for Consideration

Knowledge, Skills & Abilities

Skills and Abilities:

Ability to work effectively with diverse students, staff, faculty, and other constituencies
Ability to foster a supportive, open, and collaborative working environment within the office and within the division
Strong interpersonal, presentation, and networking abilities and excellent verbal and written communication skills
Strong customer service skills
Ability to effectively use various computer applications and technologies (admission application platforms, CRM, student information systems, spreadsheets, etc.)
Ability to manage multiple priorities and respond with agility in a fast-paced environment
Ability to analyze and interpret information, statistics, data, and situations and take appropriate action
Ability to manage stress and time during heavy workload periods
High professional, ethical standards and ability to understand and follow compliance requirements
Budget management skills

Posting Detail Information

Posting Number

ST01379

Number of Vacancies

Job Open Date

01/07/2025

Application Review Date

Job Close Date

02/15/2025

Special Instructions to Applicant

Please enter Two professional references on the References page of the application.

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