Director of Marketing

Job Title: Marketing Director & Event Coordinator

Location: MOMENTO by Ikaro, Miami, FL

Reports To: Owner/Executive Team

Position Overview

MOMENTO by Ikaro, a unique fine dining destination in downtown Miami, is seeking a dynamic and experienced Marketing Director & Event Coordinator to elevate our brand presence and enhance guest experiences. This role will focus on developing strategic marketing initiatives to drive visibility, organizing high-profile events, and fostering strong community and partner relationships. The ideal candidate will bring creativity, a passion for culinary arts, and a proven track record in restaurant marketing and event coordination.

Key Responsibilities

Marketing Strategy & Brand Development

• Develop and execute an annual marketing plan that aligns with MOMENTO’s mission and goals, targeting key guest segments, including local residents, tourists, and influencers.
• Manage all digital marketing channels (social media, email, website) with engaging content strategies to increase online visibility and engagement.
• Oversee PR efforts: Coordinate with external PR agencies, handle press inquiries, and leverage media relationships for maximum brand exposure.
• Create promotional campaigns for seasonal dining events, holiday offerings, and new menu items, focusing on brand voice and storytelling.

Event Coordination

• Plan and execute events such as happy hours, private dining experiences, corporate gatherings, and community-focused events, including collaborations with local brands.
• Oversee logistics and budget for each event, ensuring seamless execution from concept to completion, including staffing, décor, menu coordination, and entertainment.
• Build relationships with local partners, vendors, and sponsors to enhance event offerings and strengthen community ties.

Guest Experience & Engagement

• Develop and implement guest loyalty programs and personalized experiences to increase customer retention and brand loyalty.
• Manage influencer partnerships and organize influencer dining events, overseeing content creation that aligns with MOMENTO’s image.
• Collect and analyze guest feedback to improve service quality and guest satisfaction, translating insights into actionable marketing initiatives.

Content Creation & Social Media Management

• Create, curate, and manage content for social media, highlighting events, culinary artistry, and brand partnerships.
• Maintain brand aesthetics through consistent visuals and messaging across platforms, ensuring that MOMENTO’s voice is authentic, engaging, and sophisticated.
• Monitor and engage with audiences across platforms, responding to comments and messages to foster an active community.

Analytics & Reporting

• Track and analyze marketing campaign performance, adjusting strategies based on data-driven insights to optimize engagement and ROI.
• Generate monthly reports on event attendance, social media metrics, website traffic, and PR performance, presenting findings to the executive team.

Qualifications

• Bachelor’s degree in Marketing, Communications, Event Management, or a related field.
• 5+ years of experience in marketing and event coordination, preferably within the hospitality or restaurant industry.
• Proven expertise in digital marketing, social media management, and content creation.
• Strong network and experience working with PR and influencer partnerships.
• Exceptional organizational and multitasking skills, with a keen attention to detail.
• Excellent verbal and written communication skills, with an eye for design and brand aesthetics.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Preferred Skills

• Knowledge of Miami’s local dining and cultural scene.
• Experience with graphic design tools (e.g., Adobe Creative Suite) and email marketing platforms.
• Bilingual in English and Spanish is a plus.

What We Offer

• Competitive salary with potential for performance-based bonuses.
• Opportunity to be part of a growing brand with a strong vision and an inspiring culinary team.
• A creative, collaborative work environment in the heart of Miami’s vibrant downtown.

To Apply: Please submit your resume, cover letter, and portfolio showcasing relevant experience.

Join us at MOMENTO by Ikaro, where passion, creativity, and world-class dining come together!

Job Type: Full-time

Pay: From $45,000.00 per year

Schedule:

• 8 hour shift

Work Location: In person