Microsoft
Director Partner Marketing, Windows
In the Consumer Sales Organization (CSO) our purpose is to earn fans and drive growth by building emotional connections to delight and empower everyone. We engage with consumers globally throughout their shopping journeys, navigating both physical storefronts and digital visits across Direct and Partner Channels in Gaming, Windows, M365 and Surface. Together with our ecosystem partners, we strategize and implement plans for customer engagement and economic growth.
As a member of our team, you’ll be part of growing a multi-billion-dollar business, charting new areas of innovation, and impacting billions of lives around the world. You also will be a part of a culture centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. If that appeals to you, it’s an exciting time to be here in CSO.
The Windowsbrandhas been revolutionizing personal computing, productivity, creativity, and entertainment for over 30 years. You will play a pivotal role in continuing the Windows PC ecosystem and success by bringing existing and new consumer-centric experiences to life. You will help our engineering and business groups deliver impactful consumer marketing experiences that retain existing fans, users, and subscribers while also acquiring new consumers for our PC ecosystems. With the introduction of Copilot as Microsoft’s interpretation of AI, and with its pivotal leadership role shaping the future of personal computing and productivity, Microsoft and the Consumer Sales Organization stand out as one of the most exciting places to work in technology.
In this role, you will be responsible for planningand executing consumer-centric, omni-channel marketing initiatives with partners that align with global priorities, leverage functional expertise and global market insights with the goal of driving conversion, sell-through and ROI for our Devices and Creative Consumer Solution Area.
With a passion and depth of knowledge across our PC ecosystem portfolio, you will work closely with partners to influence the design of unique Microsoft experiences across channels and at every touchpoint in the customer journey, working across organizational boundaries to deliver integrated consumer marketing, execution excellence and brand love. You will act as a trusted advisor to drive strategic decisions about our marketing investment strategy and marketing mix, leveraging multiple funding sources and working with partners to optimize impact and create joint value.
By joining the Consumer Channel & Partner Marketing team, you’ll collaborate closely with Category and Sales teams globally to drive full-funnel marketing initiatives for an expanding ecosystem driven by AI innovation. As part of a WW team, you’ll have the opportunity to collaborate with local teams with local learnings and best practices across markets and scale them globally. You will also work with world-class channel and partner marketing professionals in the to create and pilot new consumer experiences that will scale across our diverse partner footprints from market maker retailers, strategic retailers, distributors, OEM and Silicon partners.
Team leadership is important in this role, and we look to our leaders to create clarity, generate energy, and deliver results. You’re a culture-builder, attracting and retaining talent across unique perspectives and diverse backgrounds.
This role is hybridand attendance inoffice and client meetings as required.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
Omnichannel Strategy
- Land best-in-class product launches, key seasonal initiatives and sustain marketing.
- Develop co-marketing opportunities and plans with retail, OEM, Silicon, and distribution partners.
- Activate ecommerce sales journeys through digital marketing excellence, mobile-first executions, and social commerce.
- Influence conversion in-store and online through seamless and connected shopper journeys.
- Work with functional leaders to optimize retail presence across the Windows ecosystem driving shopper simplification.
- Work with functional leaders to build brand advocates among retail sellers and consumers through training, evangelism, and community engagement platforms.
- Collect and identify test and learn opportunities for consideration worldwide.
Consumer and Partner Marketing Execution
- Generate global strategy for regional teams and global retail partners, driving adoption and usage of global tools, programs, and playbooks.
- Generate co-marketing strategies and campaigns in partnership with OEM and Silicon marketing teams that can scale across channels.
- Review and provide guidance for partner planning and investment strategy leading to Partner Marketing Plans to maximize reach and effectiveness across our retail, OEM, Silicon, and distribution partners.
- Activate partner marketing principles to co-create targeted marketing campaigns with partners to support our lines of business, establishing clear KPIs and marketing value.
- Aggregate and leverage analytics and insights to create better investment strategies and execution across marketing investments to drive greater business impact.
- Coordinate with consumer marketing teams across the organization to ensure effectiveness in through the line full-funnel marketing planning.
Team Growth & Development
- Be an active and engaged member of the World-wide Consumer Channel and Partner Marketing Leadership Team.
- Actively manage and participate in functional communities, ensuring effective communication and clarity.
- Attract, build, and retain a high-performing, diverse team.
- Inspire people to do their best work and ensure growth in team skills and capabilities.
Qualifications
Required/Minimum Qualifications* Bachelor's Degree in Business, Marketing Communications, Public Relations, or related field AND 7+ years digital marketing, retail or channel marketing + OR equivalent experience * 5+ years people management experience * Experience generating global omnichannel marketing strategies working with regional teams and global retail partners to drive adoption and usage of global tools, programs, and playbooks * Experience launching consumer products, managing seasonal initiatives and sustained marketing * Experience in consumer electronics industry or premium consumer product categories
Preferred Qualifications* Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 8+ years sales, marketing, or business development experience + Master's Degree in Business Administration, or related field AND 6+ years sales, marketing, technology-based, or business development experience + OR equivalent experience * 10+ years of marketing industry experience preferably in the retail space with experience managing multiple product categories and a complex sales motion. * Business and financial acumen – Experience managing and directing significant budgets, appointing, and managing suppliers, working across business functions with entrepreneurial flexibility to support trends, market dynamics and new channels. * Proven track record managing and developing high-performance, diverse and hybrid teams. * Strong, demonstrated presentation skills to groups of all sizes and levels and a successful track record of sales and negotiation skills, including advanced sales knowledge. * Adept at building integrated partner marketing plans and campaigns leveraging key product and audience data to create relevancy. * Direct experience interfacing with partners and a proven track record delivering growth/performance metrics. * Understand the omnichannel buying journey, be well-versed in sales channels, commerce platforms. Expertise landing and coordinating cross-discipline marketing programs and sales programs. * Track record of marketing execution excellence and ROI through planning, operations-savvy, creative execution, readiness, and analytics/insights. * Excellent written and oral communication skills, ability to be a great listener. * Ability to engage and influence at senior levels – strong executive presence and cross-functional collaborator. * Experience managing ambiguity and rapid change – demonstrate agility and risk-taking.
Partner Marketing M5 - The typical base pay range for this role across the U.S. is USD $129,200 - $248,800 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $162,000 - $268,900 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay
Microsoft will accept applications for the role until November 3, 2024
CSO
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations.