E-Commerce And Digital Marketing Specialist

E-Commerce and Digital Marketing Specialist Company: NWS Location: Mississauga or Chicago Area

Job Type: Full-Time, In-Office

About NWS: Founded in 2012, NWS is a leading provider of technology infrastructure solutions, specializing in Broadband, DAS/Private Networks, Fixed Wireless Access, Site Solutions, Carrier Networks, and Test & Measurement. Our mission is to empower organizations of all sizes with innovative connectivity and telecom infrastructure solutions to build the future of communications.

Job Summary: NWS is seeking a driven and analytical individual to spearhead our e-commerce efforts and optimize our online presence. As the E-Commerce and Digital Marketing Specialist, you will oversee our e-commerce platform, execute impactful digital marketing campaigns, and work closely with internal teams to elevate our digital capabilities. If you thrive in the world of e-commerce, excel in crafting digital strategies, and enjoy making data-informed decisions, we'd love to hear from you today!

Key Responsibilities:

• Manage and optimize e-commerce product listings, including product uploads, page management, and SEO.
• Track, analyze, and report on website traffic and conversion rates.
• Conduct regular audits of the e-commerce platform to ensure accurate and up-to-date product information.
• Oversee the HubSpot Marketing Hub for lead generation and email marketing campaigns.
• Assist with email marketing campaigns to nurture leads and drive sales.
• Maintain and organize SharePoint hubs for marketing materials, partner documents, and price lists.
• Plan, execute, and analyze Google and LinkedIn PPC campaigns.
• Develop and manage social media strategies to engage audiences and grow online presence.

Qualifications:

• Minimum of 2 years of post-secondary education or a college diploma
• 1-2 years of experience managing an e-commerce store, preferably in telecommunications or distribution.
• 1-2 years of SEO experience.
• 1-2 years of CRM experience (HubSpot preferred).
• 1-2 years of SharePoint or equivalent platform experience.
• Strong organizational and project management skills.
• Physical demands: occasional heavy activity, including lifting up to 50 lbs for event setups.
• Excellent communication and interpersonal skills.

Preferred Skills (Not Required):

• Graphic design experience.
• Experience with Google Ads and LinkedIn Ads.
• Google SEO certification.

What We Offer:

• Competitive salary and benefits package.
• The opportunity to collaborate with a dynamic and forward-thinking marketing team, gaining valuable skills and experiences to excel as a top-tier marketer.
• Opportunities for professional development and growth.
• Collaborative and innovative work environment.