Ecommerce Merchandising Manager

As the Ecommerce Merchandising Manager for St. John Knits you will be at the heart of our brand's digital evolution. You will lead on-site merchandising to craft a seamless consumer journey, enhancing site engagement, product discovery, conversion, and the overall customer experience through sophisticated storytelling and strategic merchandising.

In this dynamic role, you will oversee new product launches, leveraging product insights and advanced personalization tools to make informed recommendations. You will manage the mix of business, editorial and content page launches, and the meticulous merchandising of Product Detail and Product Listing Pages. By analyzing sales data, you will refine the shopping experience and make strategic decisions that drive results.

Reporting to the Director of eCommerce, you will have the opportunity to make a significant impact on our digital success. If you are passionate about leading and innovating in the eCommerce space, join us to help shape the future of St. John's online presence.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Serve as a liaison between the eCommerce, Buying, Planning, and Design teams.
• Lead and strategize both short and long-term plans for content and merchandising on stjohnknits.com, driving the eCommerce business while ensuring a best-in-class customer experience.
• Coordinate with the eCommerce, design, and marketing teams to develop and implement strategies for new product launches, focusing on engaging site content, personalized storytelling, and merchandising tools based on product positioning and target audience.
• Collaborate with marketing, buying, and design teams to plan and develop top-tier on-site assets and landing pages for all onsite promotions. Influence campaign concepts by championing content that drives engagement and purchase intent.
• Work with the eCommerce and Creative teams to keep the site updated with new products and collections, making necessary adjustments to boost sales and customer engagement.
• Create and manage a comprehensive site content calendar to ensure the eCommerce team stays aligned and collaborates effectively with other departments.
• Oversee the product merchandising strategy to ensure products are organized effectively, balancing business mix, inventory levels, and brand priorities.
• Monitor analytics, evaluate campaign success, and suggest improvements based on performance data.
• Stay up-to-date with eCommerce trends, including competitor sites, merchandising tools, and personalization applications.
• Assist with site quality assurance and content/product updates as needed.
• Drive and oversee strategies for St. John's luxury eCommerce collections, ensuring a seamless blend of premium full-price offerings and sale items to elevate the brand's online presence and customer experience.
• Lead and manage strategies for luxury eCommerce products at full price and product-focused flash sales for outlet items.

SUPERVISORY RESPONSIBILITY

• This role does not oversee any direct reports

ORGANIZATIONAL RELATIONSHIPS

• Interacts with all levels throughout organization including employees and outside vendors

MINIMUM QUALIFICATIONS

The following are the minimum qualifications which an individual needs in order to successfully perform the duties and responsibilities of the position.

Competencies:

• Communication
• Detail and solution oriented
• Collaborative mindset
• Results Oriented
• Thoroughness
• Time Management
• Exceptionally organized
• Innovation
• Initiative
• High Energy

Education and Experience:

• 4-5 years of experience in the eCommerce industry, with recent experience as an eCommerce Site Merchandiser for a fashion brand.
• Proficiency in website management, site merchandising, digital marketing, and enhancing customer experiences.
• Experience with ShopifyPlus, including expertise in merchandising on the platform.
• Experience utilizing Monetate or similar personalization software to make data-driven recommendations.
• Excellent verbal and written communication skills.
• Strong merchandising skills, including product development, pricing, inventory management, and positioning.
• High proficiency in Microsoft Office, Excel, and PowerPoint.
• High level of interaction with data and Excel spreadsheets; knowledge of Google Analytics is a plus.
• Detail-oriented with the ability to manage multiple projects and priorities simultaneously.
• Creative thinking skills to differentiate products and craft compelling site content.
• Bachelor's degree in merchandising, marketing, or related field preferred

PHYSICAL DEMANDS

In general, the following physical demands are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to allow differently abled individuals to perform the essential functions of the job.

• Required to lift, move and carry up to 40 pounds
• Ability to read, count and write to accurately complete all documentation and reports
• Must be able to see, hear and speak in order to communicate with employees and other customers
• Specific vision abilities include close vision, distance vision, peripheral vision, depth perception and ability to adjust focus
• Manual dexterity required using hands to finger; handle, feel and type; reach with hands and arm

WORK ENVIRONMENT

In general, the following conditions of the work environment are representative of those that an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to allow differently abled individuals to perform the essential functions of the job within the environment.

• The workspace is clean, orderly, properly lighted and ventilated with the proper safety acknowledgment
• Noise levels are considered moderate

St. John reserves the right at any time, with or without notice, to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities within your general skill set or capabilities.