Ecommerce Specialist

FULLTIME • Canton, Massachusetts, United States

$54K - $68K Year

Added 1 months ago

AI Summary

LOCATION

Onsite

QUALIFICATIONS

2-4 years of work experience in consumer goods and/or digital marketplaces, proficiency in Microsoft365, understanding of ecommerce and retail math, excellent communication skills, experience with Shopify, SEMRush, A/B testing, Affiliate Marketing, and Influencer strategies.

RESPONSIBILITIES

Managing everyday operations, partnerships, and content to maximize sales, monitoring reporting and identifying trends, creating and driving content/site marketing calendars, executing personalization and conversion rate optimization programs, researching trending topics and creating helpful content.

INDUSTRY

Retail/E-commerce

SHORT DESCRIPTION

Ecommerce Specialist job managing daily operations, partnerships, and content to maximize sales.

What to Expect

As the day-to-day manager for e-commerce and content, you can expect the following:

Responsibility for the everyday operations of an eCommerce business.
Primary internal and external point of contact for agency and platform partnerships tied to DTC eCommerce (including but not limited to web development and marketing)
Monitor reporting and identify trends, risk mitigation, and successes to share up to senior team(s)
Regularly update progress toward key KPIs across specific categories and products
Full understanding of all current and future Evenflo products and pricing strategies
Create and drive content/site marketing calendars, specific promotions and merchandising plans to maximize sales
Manage the execution of personalization, testing and other conversion rate optimization programs targeting key consumer groups
Proving insights and materials for presentations to senior management
Researching trending topics and working internally with subject matter experts to create helpful content for users
Collaboration skills and building trust with cross-department teams to deliver timely results in a highly collaborative team environment.
Work in close partnership to coordinate and execute strategies with eCommerce team members as the team expands, including SEO, UX/Design and Lifecycle headcounts

Required Technical Competencies

Proficiency in Microsoft365 programs (Teams, Word, Excel, PowerPoint, etc)
Understanding the key levers of ecommerce and retail math, including price elasticity, traffic, and conversion
Excellent Verbal and Written Communication Skills
Demonstrated Shopify and SEMRush experience
Experience with A/B testing, Affiliate Marketing and Influencer strategies will be important
Able to multi-task and reorder priorities when necessary
Self-starter who instinctively and consistently creates professional goals and then meets or exceeds them.

Required Experience

Equivalent of a Bachelor’s Degree in Marketing, Business (or related field) plus 2-4 years of progressively responsible work experience to include consumer goods and/or digital marketplaces.

Experience

Required* 2 - 4 years: 2-4 years of progressively responsible work experience to include consumer goods and/or digital marketplaces.

Education

Required* Bachelors or better in Marketing or related field

Apply