EXXEL OUTDOORS LLC

Email And Website Specialist

Full Time • Pasadena, CA, United States of America

61,071 - 77,330 (Yearly) Added 5 hours, 59 minutes ago

Summary

LOCATION

Pasadena, CA

QUALIFICATIONS

Bachelor's degree in Marketing or Digital Marketing, hands-on experience with Klaviyo, Attentive, BigCommerce, Shopify, Google Analytics, and Trello preferred, along with a passion for the outdoor industry.

RESPONSIBILITIES

Manage email marketing campaigns, maintain website content and merchandising, develop SEO strategies, create promotional graphics, and oversee website analytics for various brands under Exxel Outdoors.

INDUSTRY

Outdoor Recreation

SHORT DESCRIPTION

The Email and Website Specialist will oversee email marketing, website maintenance, and product merchandising, collaborating across teams to enhance promotional opportunities and improve brand visibility.

If you love the outdoors and have a passion for the outdoor industry we may be just the company for you! The Email and Website Specialist is responsible for the management of email marketing, the website maintenance, and product merchandising for each brand within the Exxel Outdoors umbrella. The Email and Website Specialist will work across teams to plan, design, and execute promotional opportunities and website redesigns for each brand. Manages the landing pages for each of the websites. Is hands-on within the platforms.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Handles the email marketing campaigns for each brand. Producing on average 2 emails per week as well as email flows.
Merchandising the products on each of the websites for each brand when new products arrive.
Develops and maintains the promos for each brand on the websites updating the graphics on our e-Commerce platforms.
Creatively enhances the websites with new development, products, or redesigns.
Manages the Search Engine Optimization (SEO) on each of the websites and improves our month over month metrics.
Establishes and manages the landing pages for each of the brands for specific initiatives as well as coupon codes.
Develops and manages the communication between our brand websites and pro deal websites.
Handles and nurtures the vendor relationships.
Maintains the website maintenance and updates as they become necessary.
Runs and communicates the results from the websites analytics for all the brand websites on a monthly basis.
Manages projects from the start to finish with little to no oversight.
Ability to diagnose and fix any issues that arise in our eCommerce platform with minimal coding experience.
Ensures the connection between the websites and BigCommerce, or Shopify are connected and running smoothly.

QUALIFICATIONS/SKILLS

BS or BA degree in Marketing or Digital Marketing or equivalent education and experience.
Previous experience in Klaviyo, Attentive, BigCommerce, Shopify, Google Analytics, and Trello are a preferred.
A passion or prior knowledge of the outdoor industry preferred

Superior interpersonal and communication skills – ability to thrive in a team environment
Effective Communication: Speaks to both technical and nontechnical audiences with ease.
Backend website experience a must!
email marketing experience a must!

Initiative – ability to work and achieve objectives independently
Able to manage multiple tasks at one time and meet deadlines.
Strong Problem Solving and Process Improvement Skills and evaluative: Understands complex business issues and how to solve them through technology.
Experience in working with complex business solutions in the outdoor industry specifically relating to multiple offices, distribution centers, and manufacturing facilities preferred.
Demonstrated ability to work with the Executive Management of an organization.
Strong organizational skills.

BUDGET QUALIFICATIONS

Some expenses within the department

SUPERVISORY RESPONSIBILITIES

None

CERTFICATIONS (If applicable)

WORK ENVIRONMENT

Position based out our small collaborative, awesome looking Pasadena location!

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to stand; walk; sit; use hands to finger, handle, or feel; reach with hands and arms; and talk or hear. The employee frequently is required to stoop, kneel, crouch, or crawl. The employee must occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and ability to adjust focus.

OTHER DUTIES AS ASSIGNED

This job description is an overview of the scope of responsibilities for this job and is not intended to be an inclusive list of job tasks and expectations. With the evolution of Exxel Outdoors, LLC, the responsibilities of this position may change. The job must be prepared to accept new responsibilities and transfer others.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

We have great benefits and free product! How can you resist?

Apply on https://exxel.com/careers/

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