J.Crew

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Email Marketing Manager

Full Time • New York, NY, United States of America

91,871 - 116,329 (Yearly) Added 2 hours, 45 minutes ago

Summary

LOCATION

New York City

QUALIFICATIONS

4-5 years of email marketing experience, preferably in retail; strong analytical skills; proficient in Microsoft Excel and Google Analytics; experience with major ESPs; excellent communication and teamwork abilities; high organizational skills and attention to detail; self-starter with project management confidence.

RESPONSIBILITIES

Manage J.Crew's email campaigns, oversee the email calendar, collaborate with creative teams for brand emails, analyze performance data, develop audience segmentation strategies, ensure compliance with legal standards, and assist with budget management.

INDUSTRY

Retail & eCommerce

SHORT DESCRIPTION

The Email Marketing Manager will strategize and execute email marketing efforts to drive sales and enhance customer engagement, reporting directly to the Director of Email Marketing at J.Crew.

Our Story

We make modern classics with character. We believe in true timelessness, the integrity of well-made clothes, and since our inception, great quality at a great price. That’s in our DNA.

But we know it’s not only about the clothes, it’s about the feeling it gives the people who wear them—whether they’re confidently giving a presentation in a well-tailored suit; basking in salty beach days in vibrant, sun-soaked swimsuits; or joyfully rediscovering their favorite Rollneck sweater in their closet again and again, season after season.

Ultimately, it’s about helping our customers be the best, most authentic versions of themselves. And that’s what we’re after, to inspire people’s lives and style, for four decades and counting...

Our dedication to Diversity, Equity, Belonging & Sustainability has been celebrated with industry recognition, reflecting our commitment to fostering an inclusive and sustainable workplace.

Title: Email Marketing Manager

Reports to: Director, Email Marketing, J.Crew

Location: New York City

Overview:

Reporting to the Director of Email Marketing for J.Crew, the Email Marketing Manager will be responsible for email channel strategy & execution, implementing program optimizations, executing regular A/B tests, and reporting on email performance. This position will have exposure to all aspects of email marketing to help drive the overall marketing strategy at J.Crew and meet daily sales goals. Expertise in email marketing at an eCommerce or retail company, with a demonstrated passion for the J.Crew brand, is preferred.

Responsibilities:

Manage all aspects of day-to-day email campaigns for J.Crew US and International

Oversee and build the J.Crew email calendar to deliver against key business KPIs and goals

Partner with creative and brand team to create brand and promotional emails that will drive conversion and increase customer lifetime value

Consistently provide insights and channel optimizations from quantitative and qualitative data

Own the email audience segmentation and personalization strategies to drive customer retention and new customer conversion

Analyze and share out email creative performance to inform email content strategy go forward

Closely collaborate with the cross-functional teams to ensure successful and timely delivery of all email campaigns

QA and approve all email campaigns to ensure creative, content, links, and copy are accurate for deployment

Partner closely with cross-functional teams (i.e. Project Management, Merchandising, Planning, and Customer Insights team) to drive the email channel strategy and deliver on J.Crew business goals and KPIs

Partner closely with our Email Provider to drive performance and unlock new capabilities

Ensure emails adhere to all GDPR and CAN-SPAM legal requirements

Assist with budget management, reconciliations, and processing of invoices

Qualifications:

4-5 years of related experience in email marketing, retail preferred

Strong analytical skills; proficiency in Microsoft Excel and Google Analytics

Experience with a major ESP (i.e. Salesforce Marketing Cloud, Oracle Responsys, etc.)

Very strong communication and team-working skills

High level of organization coupled with attention to detail

Willingness for occasional night, weekend, & holiday work

Interest in learning about marketing financials

Self-starter who exhibits curiosity

Ability to prioritize multiple objectives within a fast-paced, changing environment

Aptitude to think strategically but act tactically

Confidence in project management and presentation skills

We welcome you to apply, even if you don't check all the boxes. Our passion is scouting life-long learners who are driven by curiosity, and who feel connected to our brands and share our desire to make an impact. We’re always seeking bright new talent who leverage their unique experiences to discover, grow and evolve with our teams.

Benefits + Perks

Health & Well-being - Eligible associates and family members receive medical, dental, prescription and vision insurance, family planning (fertility, adoption & surrogacy support), fitness discounts, medical travel and more.
Associate Discount - We love our products just as much as you do! That’s why we offer a great associate discount across all of our brands (J.Crew, J.Crew Factory, and Madewell).
Flex Fridays - In addition to our hybrid work model, we also close our office at 1:00 PM every Friday year-round.
Community Impact - We support the communities where we live and work through our philanthropic efforts and the J.Crew Cares Program.
Winter Break - In addition to our PTO package, J.Crew Group offers a winter break at the end of December to eligible full-time associates at the Home Office to provide time to refresh and recharge.

Note: Availability of these benefits and perks may be subject to work location & employment type and may have certain eligibility requirements.

Salary Range: $97,600.00 - $122,000.00

At J.Crew Group (JCG) we aim to pay competitively for our company’s size and industry. The base salary offered will take into account internal equity and may vary depending on the candidate’s geographic region of work premises, job-related knowledge, skills, and experience among other factors. The base salary is just one component of J.Crew Group’s competitive total rewards strategy that also includes the opportunity for bonus, competitive benefits and perks.

One of our core focuses here at JCG is creating a community and culture that builds belonging. We are deeply committed to our Diversity, Equity and Inclusion efforts, and we warmly welcome job applicants of all backgrounds.

JCG is proud to affirmatively provide equal opportunity to all associates and qualified applicants without regard to race, color, religion, national origin or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.

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Full Time Ga, United States of America 54,900 - 92,000 (Yearly)

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2 hours, 43 minutes ago