Flock Safety
Field Marketing Associate, Law Enforcement
Who is Flock?
Flock Safety is an all-in-one technology solution to eliminate crime and keep communities safe. Our intelligent platform combines the power of communities at scale - including cities, businesses, schools, and law enforcement agencies - to shape a safer future together. Our full-service, maintenance-free technology solution is trusted by communities across the country to help solve and deter crime in the pursuit of safer communities for everyone.
Our holistic public safety platform is comprehensive and intelligent, providing the actionable evidence needed to solve, deter and reduce crime across neighborhoods, schools, businesses and entire cities. Without compromising transparency or privacy, we are turning unbiased data into objective answers.
Flock strives to offer a career-defining experience where you can also make an impact on your community. While safety is a serious business, we are a supportive team that is optimizing the remote experience to create strong and fulfilling relationships even when we are physically apart. Our group of hard-working employees thrive in a positive and inclusive environment, where a bias towards action is rewarded.
We have raised over $380M in venture capital from investors including Tiger Global, Andreessen Horowitz, Matrix Partners, Meritech Capital Partners, and Initialized Capital. Now surpassing a $5.5B valuation, Flock is scaling intentionally and seeking the best and brightest to help us meet our goal of reducing crime in the United States by 25% in the next three years.
The Role
At Flock Safety, the Field Marketing Associate will help our team deliver world-class events for customers and prospects in the Public sector of our business. Whether virtual or in-person, this role executes event marketing campaigns, builds relationships with key stakeholders, and drives brand awareness through various marketing activities. You will work closely with sales and marketing teams to ensure events help boost awareness, generate leads, and accelerate pipeline growth.
- Track and manage each event's budget and total spending to ensure timely, cost-effective analysis.
- Provide detailed reports on the success of event campaigns, including metrics such as lead generation and overall ROI.
- Manage the planning, logistics, and execution of all events from concept to post-event follow-up, ensuring alignment with company goals.
- Collaborate with the sales and marketing teams to identify target audiences, event goals, and measurable outcomes.
- Monitor post-event reports and insights to evaluate the success of each event.
- Ensure each event has appropriate pre-event marketing initiatives, like email campaigns, social media, and promotional materials, to boost attendance and engagement.
- Manage and nurture relationships with key industry partners, event coordinators, and influencers.
The Skillset
- 1-3 years of experience in Field Marketing and Event management.
- Experience in supporting large-scale events and driving ROI through Event marketing.
- Strong project management and organizational skills, with the ability to manage multiple priorities under tight deadlines.
- Ability to work collaboratively across teams while executing the playbook for multiple projects.
- Comfortable working in a fast-paced, high-growth startup environment.
- Strong analytical skills with the ability to track and measure campaign success.
- Experience with event management platforms (e.g., Splash) and CRM tools (e.g., Salesforce) is a plus.
- Occasional domestic travel to support events - less than 30%.
90 Days at Flock
We are a results-oriented culture and believe job descriptions are a thing of the past. We prescribe 90-day plans and believe that good days lead to good weeks, which lead to good months. This previews the 90-day plan you will receive if you are hired as a Field Marketing Associate at Flock Safety.
The First 30 Days
The first week focuses on high-level onboarding, including joining the company, setting up technology, and initiating impactful actions. In the second week, activities could include attending Flock Safety sponsored or hosted events, familiarizing yourself with the current events calendar, and determining what’s needed to support events in the next 30 days. By the third week, you should actively manage events and participate in internal meetings and events. The fourth week emphasizes managing the sourcing of new events and preparing for upcoming events while ensuring control over all events within your segment.
The First 60 Days
In the next 60 days, the focus is on strengthening internal relationships and operational efficiency. Objectives include driving relationships with cross-functional stakeholders, optimizing the event registration and management process, and gaining a deeper understanding of post-event tracking and measurement.
90 Days & Beyond
In the next 90 days, key objectives include owning the playbook and activities related to events within your segment. Working to identify areas of optimization and opportunities for growth to evolve event processes.
The Interview Process
We want our interview process to be a true reflection of our culture: transparent and collaborative. Throughout the interview process, your recruiter will guide you through the next steps and ensure you feel prepared every step of the way.
- Our First Chat: During this first conversation, you’ll meet with a recruiter to chat through your background, what you could bring to Flock, what you are looking for in your next role, and who we are.
- The Hiring Manager Interview: You will meet with your potential future boss to really dive into the role, the team, expectations, and what success means at Flock. This is your chance to really nerd out with someone in your field.
- The Panel: Learn more about the team, responsibilities, and workflows. You should be prepared to speak about past projects, how you collaborate and communicate with others, and how you live our values. Depending on the team and role you are interviewing for, you may meet with several teammates as well as cross-functional partners.
- The Executive Review: A chance to meet an executive and view Flock from a different lens. Be prepared to ask well-thought-out questions about the company, culture, and more.
The Perks
Salary & Equity: In this role, you’ll receive a starting salary of $70,000-$95,000 as well as stock options
Flexible PTO: We seriously mean it, plus 11 company holidays.
Fully-paid health benefits plan for employees: including Medical, Dental, and Vision and an HSA match.
Family Leave: All employees receive 12 weeks of 100% paid parental leave. Birthing parents are eligible for an additional 6-8 weeks of physical recovery time.
Fertility & Family Benefits: We have partnered with Maven, a complete digital health benefit for starting and raising a family. In 2024, Flock will provide a $ 50,000-lifetime maximum benefit related to eligible adoption, surrogacy, or fertility expenses.
Mental Health: All employees receive an annual subscription to Headspace.
Caregiver Support: We have partnered with Cariloop to provide our employees with caregiver support
Carta Tax Advisor: Employees receive 1:1 sessions with Equity Tax Advisors who can address individual grants, model tax scenarios, and answer general questions.
ERGs: We want all employees to thrive and feel like they belong at Flock. We offer three ERGs today - Women of Flock, Flock Proud, and Melanin Motion. If you are interested in talking to a representative from one of these, please let your recruiter know.
WFH Stipend: $150 per month to cover the costs of working from home.
Productivity Stipend: $250 per year to use on Audible, Calm, Masterclass, Duolingo, Grammarly and so much more.
Home Office Stipend: A one-time $750 to help you create your dream office.
Pet Insurance: We’ve partnered with Pumpkin to provide insurance for our employee’s fur babies.
Flock is an equal opportunity employer. We celebrate diverse backgrounds and thoughts and welcome everyone to apply for employment with us. We are committed to fostering an environment that is inclusive, transparent, and collaborative. Mutual respect is central to how Flock operates, and we believe the best solutions come from diverse perspectives, experiences, and skills. We embrace our differences and know that we are stronger working together.
If you need assistance or an accommodation due to a disability, please email us at careers@flocksafety.com. This information will be treated as confidential and used only to determine an appropriate accommodation for the interview process.
Compensation Range: $70K - $95K