Google Ads Specialist
LOCATION
In-person only; no remote applicants will be considered.
QUALIFICATIONS
Bachelor's degree preferred, 2 years of SEO experience preferred, familiarity with Google Ads, PPC campaign management, e-commerce platforms, and proficiency in HTML, CSS, Javascript, and PHP. Google Search Ad Certification and Google Display Certification required.
RESPONSIBILITIES
Manage PPC campaigns, identify effective keywords, write website content, ensure compliance with search engine guidelines, analyze web performance, and consult with web designers to enhance search engine rankings.
INDUSTRY
Digital Marketing and SEO Services
SHORT DESCRIPTION
Seeking a creative SEO specialist to enhance web design and search engine optimization strategies within a fast-paced work environment. Must have strong interpersonal skills and a passion for digital marketing.
**This job is available in person only. No remote applicants will be considered.**
Position Summary
The AD Leaf has a fast-paced work environment and we seek talented employees who crave learning new skills and aren't afraid to tackle big projects. As a SEO specialist, you will get to work with multiple departments, while working on real projects that will help us and you grow. Our ideal candidate is someone who walks into a room of people and can't leave without making a positive impact. Someone who is obsessed with web design and SEO; is creative and thoughtful when interacting with online communities and building interpersonal relationships.
Responsibilities:
- Proven experience in Google Ads and PPC campaign management, including Bing Ads
- Identify the least expensive but most powerful and profitable keywords for client sites
- Experience with e-commerce platforms and media buying strategies
- Write effective headlines, body copy, and websites content
- A strong understanding of HTML, CSS, Javascript, and PHP programming languages.
- Experience with the most common CMSs like Wordpress, Joomla, Magento, WIX, Weebly, Squarespace, etc.
- Show excellent proficiency with front end libraries like jQuery and Bootstrap.
- Ensure offsite strategies are in compliance with latest algorithm updates and forward-looking trending updates
- Write effective call-to-action statements
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines
- Strong understanding of web analytics and digital marketing strategies
- Strong understanding of analytics tools, including Google Analytics, Google Tag Manager, Google Search Console, etc.
- Strategize ways to improve and track site performance
- Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking
**This job is available in person only. No remote applicants will be considered.**
*External and internal applicants, as well as position incumbents who become disabled as defined under the Americans with Disabilities Act, must be able to perform the essential job functions (as listed) either unaided or with the assistance of a reasonable accommodation to be determined by management on a case by case basis. The AD Leaf is committed to the principle of equal employment opportunity. Applicants for employment and employees are reviewed on their individual qualifications for a position. Under no circumstances will The AD Leaf discriminate against qualified persons on the basis of race, color, religious creed, retaliation, national origin, ancestry, sexual orientation, gender, gender identity/expression, disability, mental illness, genetics, choice of health insurance, marital status, age, veteran status, or any other basis prohibited under applicable law or just simply by being good citizens.
*Applicant may be subject to a background check
Job Type: Full-time
Pay: From $18.00 per hour
Benefits:
- Flexible schedule
- Health insurance
- Paid time off
- Parental leave
Schedule:
- Monday to Friday
Education:
- Bachelor's (Preferred)
Experience:
- SEO: 2 years (Preferred)
License/Certification:
- Google Search Ad Certification (Required)
- Google Display Certification (Required)
Work Location: In person
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