Home Care Marketer
LOCATION
Bergen County, New Jersey
QUALIFICATIONS
Proven experience in marketing, sales, or business development (preferably in healthcare or home care), strong networking skills, excellent communication skills, and familiarity with the Northern NJ healthcare market. An existing book of business is ideal.
RESPONSIBILITIES
Develop referral networks, promote services, identify growth opportunities, meet referral and client acquisition goals, engage with the community, and track marketing activities.
INDUSTRY
Home Care Services
SHORT DESCRIPTION
Maya Home Care is looking for a passionate Home Care Marketer to expand its presence in Bergen County, NJ through relationship building and strategic partnerships while promoting high-quality home care services.
About Us:
Maya Home Care is a boutique private-pay home care agency in New Jersey, dedicated to providing exceptional care and support to our clients. Our mission is to deliver personalized, compassionate, and high-quality home care services that enhance the well-being of those we serve.
Job Description:
Maya Home Care is seeking a motivated, passionate, and energetic Home Care Marketer to help us expand our presence in Bergen County and Northern NJ. The ideal candidate thrives in a fast-paced environment, enjoys building relationships, and is driven to achieve results. This role involves identifying and cultivating referral sources, developing strategic partnerships, and promoting Maya Home Care’s services to healthcare professionals and facilities.
Key Responsibilities:
- Establish Referral Networks: Develop and maintain relationships with key healthcare facilities, hospitals, rehabilitation centers, physicians, and community organizations to generate referrals.
- Promote Services: Present and promote Maya Home Care’s offerings to potential referral sources and clients in an engaging and professional manner.
- Strategic Planning: Identify growth opportunities, assess market trends, and create strategies to expand the agency’s presence in Bergen County.
- Client Acquisition: Meet and exceed referral and client acquisition goals by leveraging relationships and networking opportunities.
- Community Engagement: Attend and represent Maya Home Care at networking events, health fairs, and community events.
- Reporting: Track and report marketing activities, results, and referral trends to management.
Qualifications:
- Proven experience in marketing, sales, or business development (healthcare or home care experience preferred).
- Strong networking and relationship-building skills.
- Self-starter with the ability to work independently and meet deadlines.
- Excellent communication and presentation skills.
- Familiarity with Bergen County and the Northern NJ healthcare market is a plus.
- Ideal candidate will possess an existing book of business
- Passionate about making a difference in the lives of others.
Compensation:
- Commission-Based: Unlimited earning potential with competitive commission rates.
- Base Salary: Option for a base salary may be available, based on experience and qualifications.
Why Join Us?
- Be part of a growing, mission-driven team focused on providing high-quality home care.
- Opportunity to make a meaningful impact on the lives of clients and their families.
- Flexible work environment with the potential for career advancement.
Job Summary
The Home Care Nurse plays a vital role in providing high-quality healthcare services to patients in their homes. This position requires a compassionate and dedicated professional who can deliver personalized care while collaborating with family members and other healthcare providers. The Home Care Nurse will assess patient needs, develop care plans, and ensure that patients receive the necessary medical attention and support to enhance their quality of life.
Duties
- Conduct comprehensive assessments of patients' health status and needs.
- Develop individualized care plans in collaboration with patients, families, and healthcare teams.
- Administer medications and treatments as prescribed by physicians.
- Monitor patients’ vital signs and overall health, documenting any changes or concerns.
- Educate patients and their families about health management, medication usage, and lifestyle modifications.
- Coordinate with other healthcare professionals to ensure continuity of care.
- Maintain accurate records of patient care activities and progress.
- Provide emotional support to patients and families during challenging times.
- Stay informed about best practices in home care nursing and participate in ongoing professional development.
Skills
- Strong knowledge of nursing practices and principles.
- Excellent communication skills for effective interaction with patients, families, and healthcare teams.
- Proficiency in using marketing automation tools to promote home care services.
- Familiarity with print advertising strategies to reach potential clients effectively.
- Ability to analyze data for performance marketing initiatives related to home care services.
- Sales skills to effectively communicate the value of home care options to prospective clients.
- Understanding of e-commerce platforms for managing service bookings or inquiries online.
- Research skills to stay updated on industry trends and patient needs.
- Knowledge of SEO techniques to enhance online visibility for home care services.
- Proficiency in email marketing strategies to engage with clients and promote services.
This position requires a dedicated individual who is passionate about providing exceptional care while also possessing the marketing skills necessary to promote home care services effectively.
Job Type: Full-time
Pay: $35,000.00 - $100,000.00 per year
Benefits:
- 401(k)
- Paid time off
- Referral program
Schedule:
- Monday to Friday
- Weekends as needed
Experience:
- Marketing: 1 year (Preferred)
Ability to Relocate:
- Bergen County, NJ: Relocate before starting work (Required)
Work Location: On the road
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