Influencer & Affiliate Marketing Coordinator

Join Us at Pura—Reimagining Fragrance for the Future

At Pura, we believe life is better when it smells good. Fragrance has the unique power to transform spaces, elevate moods, and create lasting memories. But we know it can do even more. That’s why we’re pioneering the future of fragrance, combining cutting-edge smart home technology with premium, clean scents to create personalized, meaningful experiences in every home.

We’re not just a fragrance company—we’re on a mission to change the way people experience scent. At Pura, we are redefining fragrance as a critical element of design, on par with color, texture, sound, lighting, and furniture. We call this Scent Design—transforming scent from an afterthought into an intentional, skillful component of every space. By blending artistry and science, Pura allows users to design their own “scentscapes” that enhance daily life and craft environments that feel as good as they smell.

Why Join Pura?

Our journey began with two innovators, Richie Stapler and Bruno Lima, and their shared vision of revolutionizing how we experience fragrance. Since then, Pura has grown into a company that sells a fragrance every 3.7 seconds, partnering with iconic brands like Curio, Anthropologie, and Disney. We’ve been recognized as the Fastest Growing Company in Utah, and we are passionate about making scent a core part of life’s most memorable moments.

Your Role at Pura:

As an Influencer & Affiliate Marketing Coordinator, you will collaborate with members of the Communications team to help boost brand awareness, build brand authority within influencer & affiliate channels, discover new talent, and facilitate & analyze the success across influencer and affiliate marketing campaigns. You will help us inspire a belief in the power of fragrance to craft and elevate memorable moments for our Owners. This is your chance to make an impact in a high-growth company that’s redefining the way people experience scent.

What You’ll Own:

• Source influencers across all platforms and identify appropriate partners for gifting and paid campaigns (for both brand-forward and performance-driven campaigns)
• Maintain and organize in-office gifting stock; help place orders for internal use and seeding with editors, influencers, tastemakers, etc.
• Manage agreements and IOs with internal legal counsel
• Request and manage invoices to ensure timely payment to partners
• Respond to all influencer DMs on Pura’s social media within 24 hours and consistently engage with influencers to develop strong relationships
• Own and monitor collaborations email address
• Assist with packing influencer and media mailers and packages; create personalized gift boxes, write notes, and ensure timely delivery
• Maintain a tidy in-office shipping station and ensure all shipping supplies are well-stocked
• Help manage influencer & publisher affiliate network and join external partner calls
• Assist team with influencer & experiential events & partnerships, as it relates to attendance and gifting, etc.
• Working closely with Acquisition Team to ensure connectivity to paid media, i.e. provide timelines for influencer post dates, collect and share raw content files for use in whitelisting & manage usage timelines, and support in landing page AB testing
• Monitor for social media and market trends on social media to keep apprised of the competitor landscape

Essential Functions:

• Support Communications Director and Sr. Influencer Manager on all influencer, VIP and ambassador campaigns and daily monitoring and engagement
• Build and maintain relationships with influencers, partners, VIPs to help fuel excitement around the Pura brand for long-term and fruitful relationships
• Track, report and analyze results to be shared with the organization

Qualifications:

• Bachelor’s degree in marketing or equivalent experience.
• 1-3 years of experience in influencer marketing, PR or event management is a plus.
• Strong attention to detail and ability to work independently or as part of a team.
• Excellent understanding of social media channels
• Must have an eye for creators who make great content and who can amplify the Pura brand
• The ability to manage time effectively and prioritize workflow
• Expert attention to detail and strong communication, presentation, and problem solving skills
• Self-starter with strong drive to not only succeed personally but have the drive to grow and develop the influencer channel
• Relationship-driven with ability to work with a multitude of personalities and work styles
• Adaptable to changes in schedules and company priorities

Pura’s Story

We’re passionate about creating spaces that inspire, elevate, and transform everyday life. We believe scent is more than just a pleasant background—it’s an integral part of Scent Design, transforming homes into meaningful, personalized spaces. Our smart home fragrance diffusers allow users to design their own scent experiences with premium, clean fragrances.

After 10 years of innovation, we’ve been recognized by Inc. and Utah Business as one of the best places to work, and we continue to push the boundaries of technology and fragrance. Join us in our pursuit of reimagining what’s possible with scent design.

Pura’s Culture

Our culture is built on a foundation of innovation, collaboration, inclusivity, and being good humans. We believe in fostering an environment where creativity thrives, empowering each team member to contribute their unique perspectives and skills. Our commitment to sustainability and integrity drives our decisions, ensuring that we not only create exceptional products but also contribute positively to our community and the planet. We celebrate diversity and prioritize open communication, cultivating a supportive atmosphere where everyone feels valued and inspired to push boundaries. Together, we’re not just building a brand—we’re creating a movement that redefines the role of fragrance in our lives.

Join the Pura Team!

We’re looking for individuals who believe in the power of fragrance and technology to transform lives. If you’re ready to be part of a dynamic, fast-growing company at the forefront of an exciting industry, we’d love to hear from you.

Pura provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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  All candidates are subject to a background check.

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