Influencer Marketing Manager

Full Time • San Diego, CA, United States of America

89,795 - 113,701 (Yearly) Added 12 hours, 43 minutes ago

Summary

LOCATION

Office space located at 655 W Broadway, San Diego, CA 92101; Full-time with a structured hybrid in-office/remote schedule.

QUALIFICATIONS

4-5 years of experience in influencer marketing, proven negotiation skills, strong understanding of marketing strategies, excellent interpersonal and communication skills, proficiency in written and verbal communication.

RESPONSIBILITIES

Develop and execute influencer marketing strategies, research and identify influencers, build relationships with influencers and their teams, oversee campaign execution, monitor and analyze campaign metrics, and provide campaign performance insights to clients.

INDUSTRY

Digital Marketing

SHORT DESCRIPTION

Modifly is looking for a creative Sr. Influencer Marketing Manager to lead influencer marketing campaigns, fostering relationships, and ensuring the execution of strategies that align with client goals.

Modifly is seeking a savvy and creative Sr. Influencer Marketing Manager who thrives on strategy, innovation, and execution in the ever-evolving influencer marketing landscape. From designing campaigns to building relationships with creators and their teams, you’ll be at the heart of our influencer marketing efforts, executing campaigns from start to finish.

The ideal candidate is a natural relationship builder skilled in crafting strategies that align with client goals, negotiating partnerships, and delivering campaigns that drive engagement and ROI. If you love collaborating with clients and creators and have a passion for impactful storytelling, this role is for you!

Responsibilities

- Develop and execute influencer marketing strategies that align with client goals, including platform selection, flighting, and budget recommendations.
- Research and identify influencers who align with client brands and audiences.
- Build and maintain strong relationships with influencers and their management teams.
- Oversee end-to-end campaign execution, including contracts, timelines, content deliverables, and approvals.
- Monitor and analyze campaign metrics, providing actionable insights to optimize performance.
- Act as the subject matter expert in client communications, presenting campaign updates and performance insights.

Requirements

- 4-5 years of experience in influencer marketing, including direct collaboration with creators and management teams.
- Proven ability to negotiate contracts, manage compensation, and execute influencer campaigns that drive ROI.
- Strong understanding of influencer marketing strategies and tactics, particularly within e-commerce and CPG brands.
- Excellent interpersonal and communication skills, with the ability to build and maintain relationships.
- Proficiency in both written and verbal communication, with an aptitude for turning technical strategies into actionable plans.

Additional information

- Office space located at 655 W Broadway, San Diego, CA 92101
- Full-time with structured hybrid in-office/remote schedule
- Medical, Dental, Vision (healthcare kicks in day 1 of employment)
- 401K w company match
- 17 Paid Holidays
- Flexible PTO
- Complimentary weekly breakfasts & lunches
- Gym, Sauna and Game-room access
- Flexible workspace with wifi throughout the building : lounge, common space, meeting rooms, firepit, balcony with a view.

Furthermore, as a valued member of our team, this individual will have access to ongoing learning opportunities, including workshops on data analysis techniques, advanced ad platform functionalities, and emerging trends in the digital marketing landscape. This commitment to continuous learning of both technique and management skills ensures that our team members are equipped with the latest tools and strategies to excel in their roles.

This role not only offers the chance to contribute to exciting projects and drive client growth but also provides a supportive environment for career advancement and skill development. Join us at Modifly and embark on a journey of professional growth and success in the dynamic field of digital marketing.

ABOUT MODIFLY:

Who and Where We Are: We are a diverse team of creatives, strategists, media buyers and other miscellaneous collaborators spread out all over the United States with a shared goal.

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What We Do: We harness the powers of modern media to build connections between brands and consumers for the purpose of driving revenue and growth.

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How Long We’ve Been Doing It: We’ve been at this since 2017 and continuously evolve our approach to meet developing trends, while inspiring some of our own, along the way.

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How We Do It: We start by listening, learning and collecting information through strategic and data driven research. Next, we build out a customized plan and inform design and execution strategy. The result? Data-driven, creative campaigns broadcast over modern media channels that create deep consumer relationships while delivering measurable insights into the impact on your brand’s performance.

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Why We Do It: Our motivation is rooted in innovation, but largely performance! We are change agents with a passion to help brands leverage emerging technology to unlock modern solutions. Our desire is to also wake up the sleep ads agency and prioritize driving business growth over set it and forget it strategies or pay to play models.

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